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OpenEvidence Brand Identity

A complete profile of OpenEvidence's visual system — colors, typography, components, and personality — extracted from https://www.openevidence.com/. Built for designers, agents, and AI tools.

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Primary

#FAE0D8

Accent

#E4643D

Body Font

Schibsted Grotesk

Heading

Schibsted Grotesk

Color Palette

Brand palette extracted from https://www.openevidence.com/.

primary

#FAE0D8

rgb(250, 224, 216)

secondary

#C6704C

rgb(198, 112, 76)

accent

#E4643D

rgb(228, 100, 61)

background

#FFFFFF

rgb(255, 255, 255)

textPrimary

#212121

rgb(33, 33, 33)

link

#E4643D

rgb(228, 100, 61)

Typography

Each font links to its Google Fonts page where available.

primary

Schibsted Grotesk

Schibsted Grotesk Google Fonts →

heading

Schibsted Grotesk

Schibsted Grotesk Google Fonts →

Schibsted Grotesk, sans-serif

Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M180.723%209.42187V6.53906H182.105C182.251%206.53906%20182.392%206.57422%20182.527%206.64453C182.665%206.71224%20182.779%206.8138%20182.867%206.94922C182.958%207.08203%20183.004%207.24609%20183.004%207.44141C183.004%207.63672%20182.957%207.80599%20182.863%207.94922C182.772%208.08984%20182.655%208.19792%20182.512%208.27344C182.371%208.34896%20182.225%208.38672%20182.074%208.38672H181.004V7.99219H181.941C182.074%207.99219%20182.193%207.94531%20182.297%207.85156C182.404%207.75521%20182.457%207.61849%20182.457%207.44141C182.457%207.25911%20182.404%207.12891%20182.297%207.05078C182.193%206.97266%20182.078%206.93359%20181.953%206.93359H181.227V9.42187H180.723ZM182.402%208.08203L183.121%209.42187H182.559L181.859%208.08203H182.402ZM181.781%2011.1406C181.349%2011.1406%20180.944%2011.0599%20180.566%2010.8984C180.189%2010.737%20179.857%2010.513%20179.57%2010.2266C179.284%209.9401%20179.06%209.60807%20178.898%209.23047C178.737%208.85286%20178.656%208.44792%20178.656%208.01562C178.656%207.58333%20178.737%207.17839%20178.898%206.80078C179.06%206.42318%20179.284%206.09115%20179.57%205.80469C179.857%205.51823%20180.189%205.29427%20180.566%205.13281C180.944%204.97135%20181.349%204.89062%20181.781%204.89062C182.214%204.89062%20182.618%204.97135%20182.996%205.13281C183.374%205.29427%20183.706%205.51823%20183.992%205.80469C184.279%206.09115%20184.503%206.42318%20184.664%206.80078C184.826%207.17839%20184.906%207.58333%20184.906%208.01562C184.906%208.44792%20184.826%208.85286%20184.664%209.23047C184.503%209.60807%20184.279%209.9401%20183.992%2010.2266C183.706%2010.513%20183.374%2010.737%20182.996%2010.8984C182.618%2011.0599%20182.214%2011.1406%20181.781%2011.1406ZM181.781%2010.5586C182.25%2010.5586%20182.676%2010.444%20183.059%2010.2148C183.444%209.98568%20183.751%209.67969%20183.98%209.29687C184.21%208.91146%20184.324%208.48437%20184.324%208.01562C184.324%207.54687%20184.21%207.12109%20183.98%206.73828C183.751%206.35286%20183.444%206.04557%20183.059%205.81641C182.676%205.58724%20182.25%205.47266%20181.781%205.47266C181.312%205.47266%20180.885%205.58724%20180.5%205.81641C180.117%206.04557%20179.811%206.35286%20179.582%206.73828C179.353%207.12109%20179.238%207.54687%20179.238%208.01562C179.238%208.48437%20179.353%208.91146%20179.582%209.29687C179.811%209.67969%20180.117%209.98568%20180.5%2010.2148C180.885%2010.444%20181.312%2010.5586%20181.781%2010.5586Z%22%20fill%3D%22%23E9714C%22%20style%3D%22fill%3A%20rgb(233%2C%20113%2C%2076)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M152.461%2030C155.255%2033.0741%20159.26%2035%20163.709%2035C172.154%2035%20179%2028.0604%20179%2019.5C179%2010.9396%20172.154%204%20163.709%204C158.36%204%20153.653%206.78378%20150.92%2011%22%20stroke%3D%22%23E9714C%22%20stroke-width%3D%222%22%20stroke-linecap%3D%22round%22%20style%3D%22fill%3A%20none%20!important%3B%20stroke%3A%20rgb(233%2C%20113%2C%2076)%20!important%3B%20stroke-width%3A%202px%20!important%3B%20stroke-linecap%3A%20round%20!important%3B%22%2F%3E%3C%2Fsvg%3E)

Logo

Favicon

Social Card

UI Components

Live previews rendered using OpenEvidence's actual button styles.

Input

input

backgroundtransparenttextColor#212121borderColornullborderRadius0pxshadownone

Button Primary

buttonPrimary

background#E4643DtextColor#FFFFFFborderRadius8pxshadownone

Button Secondary

buttonSecondary

backgroundtransparenttextColor#212121borderColor#212121borderRadius8pxshadownone

Brand Personality

Tone: professionalEnergy: mediumAudience: healthcare professionals

OpenEvidence Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Image: storage.googleapis.com

Source: openevidence.com

Image: storage.googleapis.com

Source: openevidence.com

Image: storage.googleapis.com

Source: openevidence.com

Image: storage.googleapis.com

Source: openevidence.com

Image: openevidence.com

Source: openevidence.com

Image: storage.googleapis.com

Source: openevidence.com

Frequently Asked Questions

What is OpenEvidence's primary brand color?

OpenEvidence's primary brand color is #FAE0D8. It anchors the visual identity across their website, product UI, and marketing materials.

What accent color does OpenEvidence use?

OpenEvidence uses #E4643D as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

What font does OpenEvidence use?

OpenEvidence uses Schibsted Grotesk as the primary typeface across body and headings.

Does OpenEvidence use a light or dark theme?

OpenEvidence's primary site uses a light color scheme, with a background of #FFFFFF.

Where can I find OpenEvidence's logo?

OpenEvidence's logo is available directly on their site (https://www.openevidence.com/). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from https://www.openevidence.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by OpenEvidence.

Methodology

Brand data on this page was extracted from https://www.openevidence.com/ on 2026-07-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by OpenEvidence.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

GET /branding/openevidence.json GET /branding/openevidence/llms.txt

{
  "colorScheme": "light",
  "fonts": [\
    {\
      "family": "Schibsted Grotesk",\
      "role": "body"\
    }\
  ],
  "colors": {
    "primary": "#FAE0D8",
    "secondary": "#C6704C",
    "accent": "#E4643D",
    "background": "#FFFFFF",
    "textPrimary": "#212121",
    "link": "#E4643D"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Schibsted Grotesk",
      "heading": "Schibsted Grotesk"
    },
    "fontStacks": {
      "heading": [\
        "Schibsted Grotesk",\
        "sans-serif"\
      ],
      "body": [\
        "Schibsted Grotesk",\
        "sans-serif"\
      ],
      "paragraph": [\
        "Schibsted Grotesk",\
        "sans-serif"\
      ]
    },
    "fontSizes": {
      "h1": "16px",
      "h2": "30px",
      "body": "14.4px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "4px"
  },
  "components": {
    "input": {
      "background": "transparent",
      "textColor": "#212121",
      "borderColor": null,
      "borderRadius": "0px",
      "borderRadiusCorners": {
        "topLeft": "0px",
        "topRight": "0px",
        "bottomRight": "0px",
        "bottomLeft": "0px"
      },
      "shadow": "none"
    },
    "buttonPrimary": {
      "background": "#E4643D",
      "textColor": "#FFFFFF",
      "borderRadius": "8px",
      "borderRadiusCorners": {
        "topLeft": "8px",
        "topRight": "8px",
        "bottomRight": "8px",
        "bottomLeft": "8px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "transparent",
      "textColor": "#212121",
      "borderColor": "#212121",
      "borderRadius": "8px",
      "borderRadiusCorners": {
        "topLeft": "8px",
        "topRight": "8px",
        "bottomRight": "8px",
        "bottomLeft": "8px"
      },
      "shadow": "none"
    }
  },
  "images": {
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}

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