Alice & Bob Brand: Colors, Fonts, Logo & Visual Identity
Alice & Bob Brand Identity
A complete profile of Alice & Bob's visual system — colors, typography, components, and personality — extracted from https://alice-bob.com/. Built for designers, agents, and AI tools.
Copy Page
Copy Agent Instructions Download JSON
Primary
#FAC500
Accent
#FAC500
Body Font
Rubik
Heading
Rubik
Color Palette
Brand palette extracted from https://alice-bob.com/.
primary
#FAC500
rgb(250, 197, 0)
secondary
#00B5C8
rgb(0, 181, 200)
accent
#FAC500
rgb(250, 197, 0)
background
#F1F1EE
rgb(241, 241, 238)
textPrimary
#010102
rgb(1, 1, 2)
link
#3D4955
rgb(61, 73, 85)
Typography
Each font links to its Google Fonts page where available.
primary
Rubik
Rubik Google Fonts →
heading
Rubik
Rubik Google Fonts →
Rubik, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:
CharacterQuilt.com suggests this flow that can help:
1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.
Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.
Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.
Visual Assets
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Logo
Favicon
Social Card
UI Components
Live previews rendered using Alice & Bob's actual button styles.
Button Primary
buttonPrimary
background#FAC500textColor#010102borderRadius6.14999pxshadownone
Button Secondary
buttonSecondary
backgroundtransparenttextColor#FAC500borderColor#FAC500borderRadius6.14999pxshadownone
Brand Personality
Tone: modernEnergy: highAudience: tech-savvy individuals interested in quantum computing
Alice & Bob Brand in the Wild
Real-world brand assets — ads, campaigns, and marketing materials.
Image: alice-bob.com
Source: alice-bob.com
Image: alice-bob.com
Source: alice-bob.com
Image: alice-bob.com
Source: alice-bob.com
Image: alice-bob.com
Source: alice-bob.com
Image: alice-bob.com
Source: alice-bob.com
Image: alice-bob.com
Source: alice-bob.com
Frequently Asked Questions
What is Alice & Bob's primary brand color?
Alice & Bob's primary brand color is #FAC500. It anchors the visual identity across their website, product UI, and marketing materials.
What font does Alice & Bob use?
Alice & Bob uses Rubik as the primary typeface across body and headings.
Does Alice & Bob use a light or dark theme?
Alice & Bob's primary site uses a light color scheme, with a background of #F1F1EE.
Where can I find Alice & Bob's logo?
Alice & Bob's logo is available directly on their site (https://alice-bob.com/). The current logo URL is included in the machine-readable JSON profile linked above.
How was this brand profile generated?
This profile was extracted from https://alice-bob.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Alice & Bob.
Methodology
Brand data on this page was extracted from https://alice-bob.com/ on 2026-07-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Alice & Bob.
Machine-Readable Profile
Direct endpoints for agents, designers, and tooling. No login or auth required.
GET /branding/alice-bob.json GET /branding/alice-bob/llms.txt
{
"colorScheme": "light",
"fonts": [\
{\
"family": "Rubik",\
"role": "body"\
}\
],
"colors": {
"primary": "#FAC500",
"secondary": "#00B5C8",
"accent": "#FAC500",
"background": "#F1F1EE",
"textPrimary": "#010102",
"link": "#3D4955"
},
"typography": {
"fontFamilies": {
"primary": "Rubik",
"heading": "Rubik"
},
"fontStacks": {
"heading": [\
"Rubik",\
"sans-serif"\
],
"body": [\
"Rubik",\
"sans-serif"\
],
"paragraph": [\
"Rubik",\
"sans-serif"\
]
},
"fontSizes": {
"h1": "22.14px",
"h2": "61.5px",
"body": "27.06px"
}
},
"spacing": {
"baseUnit": 4,
"borderRadius": "5px"
},
"components": {
"buttonPrimary": {
"background": "#FAC500",
"textColor": "#010102",
"borderRadius": "6.14999px",
"borderRadiusCorners": {
"topLeft": "6.14999px",
"topRight": "6.14999px",
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