algolia

Algolia Brand Identity

A complete profile of Algolia's visual system — colors, typography, components, and personality — extracted from http://www.algolia.com. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from http://www.algolia.com.

Type	Color	RGB
primary	#23263B	rgb(35,38,59)
secondary	#003DFF	rgb(0,61,255)
accent	#000033	rgb(0,0,51)
background	#F6F6F6	rgb(246,246,246)
textPrimary	#000033	rgb(0,0,51)
link	#000033	rgb(0,0,51)

Typography

Each font links to its Google Fonts page where available.

Role	Font	Link
primary	Inter	Google Fonts →
heading	Sora	Google Fonts →

UI Components

Live previews rendered using Algolia's actual button styles.

Button Primary

Background: #000033
Text Color: #FFFFFF
Border Radius: 8px
Shadow: none

Button Secondary

Background: #FFFFFF
Text Color: #FFFFFF
Border Radius: 8px
Shadow: none

Brand Personality

Tone: professional
Energy: medium
Audience: businesses and developers

Algolia Brand in the Wild

Image: algolia.com Source: algolia.com

Image: play.vidyard.com Source: video.algolia.com

Image: algolia.com Source: algolia.com

Image: cdn.arstechnica.net Source: hn.algolia.com

Image: algolia.com Source: algolia.com

Frequently Asked Questions

What is Algolia's primary brand color?

Algolia's primary brand color is #23263B. It anchors the visual identity across their website, product UI, and marketing materials.

What accent color does Algolia use?

Algolia uses #000033 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

What font does Algolia use?

Algolia uses Inter for body text and Sora for headings. Fonts were detected on http://www.algolia.com as part of their live design system.

Does Algolia use a light or dark theme?

Algolia's primary site uses a light color scheme, with a background of #F6F6F6.

Where can I find Algolia's logo?

Algolia's logo is available directly on their site (http://www.algolia.com). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from http://www.algolia.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Algolia.

Methodology

Brand data on this page was extracted from http://www.algolia.com on 2026-07-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Algolia.

Machine-Readable Profile

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Sora",
      "role": "heading"
    },
    {
      "family": "Inter",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#23263B",
    "secondary": "#003DFF",
    "accent": "#000033",
    "background": "#F6F6F6",
    "textPrimary": "#000033",
    "link": "#000033"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Inter",
      "heading": "Sora"
    },
    "fontStacks": {
      "heading": [
        "Sora",
        "sans-serif"
      ],
      "body": [
        "Inter",
        "sans-serif"
      ],
      "paragraph": [
        "Inter",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "77px",
      "h2": "18px",
      "body": "14px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "5px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#000033",
      "textColor": "#FFFFFF",
      "borderRadius": "8px",
      "borderRadiusCorners": {
        "topLeft": "8px",
        "topRight": "8px",
        "bottomRight": "8px",
        "bottomLeft": "8px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#FFFFFF",
      "textColor": "#FFFFFF",
      "borderRadius": "8px",
      "borderRadiusCorners": {
        "topLeft": "8px",
        "topRight": "8px",
        "bottomRight": "8px",
        "bottomLeft": "8px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": 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}

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