Zippi Brand: Colors, Fonts, Logo & Visual Identity
Zippi Brand Identity
A complete profile of Zippi's visual system — colors, typography, components, and personality — extracted from https://www.zippi.com.br. Built for designers, agents, and AI tools.
Color Palette
Brand palette extracted from https://www.zippi.com.br.
- primary: #FFD631 (rgb(255, 214, 49))
- secondary: #F2EAE1 (rgb(242, 234, 225))
- accent: #FFD631 (rgb(255, 214, 49))
- background: #F2EAE1 (rgb(242, 234, 225))
- textPrimary: #4C2C3A (rgb(76, 44, 58))
- link: #4C2C3A (rgb(76, 44, 58))
Typography
Each font links to its Google Fonts page where available.
- primary: Poppins Google Fonts →
- heading: Poppins
- fallback: Times New Roman
Visual Assets
%20!important%3B%22%2F%3E%3Cpath%20fill-rule%3D%22evenodd%22%20clip-rule%3D%22evenodd%22%20d%3D%22M46.532%205.455c0-1.43-.344-2.47-.995-3.005-.47-.387-1.092-.503-1.847-.347-.86.174-9.897%201.947-10.889%202.138V32l5.137-.511v-6.367l5.184.51c1.056.111%201.841-.083%202.403-.594.691-.629%201.027-1.745%201.027-3.413-.004-2.397-.02-13.823-.02-16.17Zm-5.314%2014.156c-.08.078-.239.113-.413.113l-2.866-.068V8.357l2.877-.37c.161-.02.282.008.37.086.11.097.158.262.158.534%200%201.831.004%203.547.008%205.206.004%201.658.008%203.374.008%205.205%200%20.28-.024.478-.142.593ZM28.167%205.152c.853-.178%201.533-.064%202.02.336.537.442.822%201.234.821%202.293v13.111c0%201.247-.278%202.106-.85%202.627-.565.514-1.409.705-2.58.583l-4.31-.425v5.085l-4.528.45V7.002c1.962-.383%208.613-1.687%209.427-1.851Zm-1.938%2014.113c.102-.1.123-.254.123-.471l-.001-8.381c0-.206-.044-.34-.137-.423-.087-.078-.216-.105-.39-.081l-2.555.332v9.075l.073.002c.41.013.827.021%201.23.03.401.007.817.015%201.225.028h.05c.185%200%20.304-.034.382-.111Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(255%2C%20214%2C%2049)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M12.347%208.26v14.342l4.5.443V7.375c-.361.073-3.646.718-4.5.885ZM5.9%2018.917s4.216-8.198%205.333-10.445c-1.237.245-10.008%201.972-10.42%202.053-.253.896-.51%201.79-.766%202.658.795-.105%204.863-.618%204.863-.618-1.484%202.99-3.167%206.116-4.91%208.82.914.092%2010.39%201.03%2010.39%201.03.209-.908.69-3.066.759-3.377-1.139-.024-5.249-.121-5.249-.121Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(255%2C%20214%2C%2049)%20!important%3B%22%2F%3E%3C%2Fsvg%3E)
UI Components
Live previews rendered using Zippi's actual button styles.
Input
- background: #FFFFFF
- textColor: #4C2C3A
- borderColor: null
- borderRadius: 0px
- shadow: none
Button Primary
- background: #FFD631
- textColor: #4C2C3A
- borderRadius: 8px
- shadow: none
Button Secondary
- background: #F2EAE1
- textColor: #C0B1AF
- borderRadius: 0px
- shadow: none
Brand Personality
- Tone: professional
- Energy: medium
- Audience: small business owners
Zippi Brand in the Wild
Image: dogse5ykz0s5t.cloudfront.net
Source: zippi.com.br
Image: dogse5ykz0s5t.cloudfront.net
Source: zippi.com.br
Image: dogse5ykz0s5t.cloudfront.net
Source: zippi.com.br
Image: zippi.com.br
Source: zippi.com.br
Image: zippi.com.br
Source: zippi.com.br
Image: dogse5ykz0s5t.cloudfront.net
Source: zippi.com.br
Frequently Asked Questions
- What is Zippi's primary brand color?
Zippi's primary brand color is #FFD631. It anchors the visual identity across their website, product UI, and marketing materials. - What font does Zippi use?
Zippi uses Poppins as the primary typeface across body and headings. - Does Zippi use a light or dark theme?
Zippi's primary site uses a light color scheme, with a background of #F2EAE1. - Where can I find Zippi's logo?
Zippi's logo is available directly on their site (https://www.zippi.com.br). The current logo URL is included in the machine-readable JSON profile linked above. - How was this brand profile generated?
This profile was extracted from https://www.zippi.com.br using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Zippi.
Methodology
Brand data on this page was extracted from https://www.zippi.com.br on 2026-07-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles.
Machine-Readable Profile
Direct endpoints for agents, designers, and tooling. No login or auth required.
{
"colorScheme": "light",
"fonts": [
{
"family": "Poppins",
"role": "body"
},
{
"family": "Open Sans",
"role": "unknown"
}
],
"colors": {
"primary": "#FFD631",
"secondary": "#F2EAE1",
"accent": "#FFD631",
"background": "#F2EAE1",
"textPrimary": "#4C2C3A",
"link": "#4C2C3A"
},
"typography": {
"fontFamilies": {
"primary": "Poppins",
"heading": "Poppins"
},
"fontStacks": {
"heading": [
"Times New Roman"
],
"body": [
"Times New Roman"
],
"paragraph": [
"Poppins",
"sans-serif"
]
},
"fontSizes": {
"h1": "14px",
"h2": "64px",
"body": "64px"
}
},
"spacing": {
"baseUnit": 4,
"borderRadius": "12px"
},
"components": {
"input": {
"background": "#FFFFFF",
"textColor": "#4C2C3A",
"borderColor": null,
"borderRadius": "0px",
"borderRadiusCorners": {
"topLeft": "0px",
"topRight": "0px",
"bottomRight": "0px",
"bottomLeft": "0px"
},
"shadow": "none"
},
"buttonPrimary": {
"background": "#FFD631",
"textColor": "#4C2C3A",
"borderRadius": "8px",
"borderRadiusCorners": {
"topLeft": "8px",
"topRight": "8px",
"bottomRight": "8px",
"bottomLeft": "8px"
},
"shadow": "none"
},
"buttonSecondary": {
"background": "#F2EAE1",
"textColor": "#C0B1AF",
"borderRadius": "0px",
"borderRadiusCorners": {
"topLeft": "0px",
"topRight": "0px",
"bottomRight": "0px",
"bottomLeft": "0px"
},
"shadow": "none"
}
},
"images": {
"logo": "data:image/svg+xml;utf8,%3Csvg%20width%3D%2255%22%20height%3D%2232%22%20fill%3D%22none%22%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20data-fc-idx%3D%220%22%3E%3Cpath%20d%3D%22M48.643%2026.179V1.131S53.987.083%2054.4%200v26.746l-5.757-.567Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(255%2C%20214%2C%2049)%20!important%3B%22%2F%3E%3Cpath%20fill-rule%3D%22evenodd%22%20clip-rule%3D%22evenodd%22%20d%3D%22M46.532%205.455c0-1.43-.344-2.47-.995-3.005-.47-.387-1.092-.503-1.847-.347-.86.174-9.897%201.947-10.889%202.138V32l5.137-.511v-6.367l5.184.51c1.056.111%201.841-.083%202.403-.594.691-.629%201.027-1.745%201.027-3.413-.004-2.397-.02-13.823-.02-16.17Zm-5.314%2014.156c-.08.078-.239.113-.413.113l-2.866-.068V8.357l2.877-.37c.161-.02.282.008.37.086.11.097.158.262.158.534%200%201.831.004%203.547.008%205.206.004%201.658.008%203.374.008%205.205%200%20.28-.024.478-.142.593ZM28.167%205.152c.853-.178%201.533-.064%202.02.336.537.442.822%201.234.821%202.293v13.111c0%201.247-.278%202.106-.85%202.627-.565.514-1.409.705-2.58.583l-4.31-.425v5.085l-4.528.45V7.002c1.962-.383%208.613-1.687%209.427-1.851Zm-1.938%2014.113c.102-.1.123-.254.123-.471l-.001-8.381c0-.206-.044-.34-.137-.423-.087-.078-.216-.105-.39-.081l-2.555.332v9.075l.073.002c.41.013.827.021%201.23.03.401.007.817.015%201.225.028h.05c.185%200%20.304-.034.382-.111Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(255%2C%20214%2C%2049)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M12.347%208.26v14.342l4.5.443V7.375c-.361.073-3.646.718-4.5.885ZM5.9%2018.917s4.216-8.198%205.333-10.445c-1.237.245-10.008%201.972-10.42%202.053-.253.896-.51%201.79-.766%202.658.795-.105%204.863-.618%204.863-.618-1.484%202.99-3.167%206.116-4.91%208.82.914.092%2010.39%201.03%2010.39%201.03.209-.908.69-3.066.759-3.377-1.139-.024-5.249-.121-5.249-.121Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(255%2C%20214%2C%2049)%20!important%3B%22%2F%3E%3C%2Fsvg%3E",
"favicon": "https://zippi.com.br/apple-touch-icon.png",
"ogImage": null,
"logoHref": "/"
},
"personality": {
"tone": "professional",
"energy": "medium",
"targetAudience": "small business owners"
},
"confidence": {
"buttons": 0.95,
"colors": 0.9,
"overall": 0.925
}
}