Agave Brand: Colors, Fonts, Logo & Visual Identity

Agave Brand Identity

A complete profile of Agave's visual system — colors, typography, components, and personality — extracted from https://www.useagave.com. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://www.useagave.com.

Color Name	Hex Code	RGB
primary	#17CF60	rgb(23, 207, 96)
secondary	#3898EC	rgb(56, 152, 236)
accent	#17CF60	rgb(23, 207, 96)
background	#FFFFFF	rgb(255, 255, 255)
textPrimary	#000000	rgb(0, 0, 0)
link	#D1F5DF	rgb(209, 245, 223)

Typography

Each font links to its Google Fonts page where available.

primary: Geist Variablefont Wght
- Google Fonts →
heading: Geist Variablefont Wght
- Google Fonts →
Stacks: Ppmori, Arial, sans-serif

Visual Assets

%20!important%3B%22%2F%3E%0A%3Cpath%20d%3D%22M14.3555%2022.7907L18.8076%2027.2141V7.12354H14.3555V22.7907Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(23%2C%20207%2C%2096)%20!important%3B%22%2F%3E%0A%3Cpath%20d%3D%22M12.874%2014.5206L8.42188%2010.0823V16.8728L12.874%2021.3111V14.5206Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(23%2C%20207%2C%2096)%20!important%3B%22%2F%3E%0A%3Cpath%20d%3D%22M7.29237%2017.8345H1L12.5162%2029.3148H18.8086L7.29237%2017.8345Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(23%2C%20207%2C%2096)%20!important%3B%22%2F%3E%0A%3Cpath%20d%3D%22M31.8092%2017.8345H38.1016L26.5853%2029.3148H20.293L31.8092%2017.8345Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(23%2C%20207%2C%2096)%20!important%3B%22%2F%3E%0A%3Cpath%20d%3D%22M26.2266%2014.5206L30.6787%2010.0823V16.8728L26.2266%2021.2963V14.5206Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(23%2C%20207%2C%2096)%20!important%3B%22%2F%3E%0A%3C%2Fsvg%3E)
Logo

Favicon

UI Components

Live previews rendered using Agave's actual button styles.

Button Primary

Background: #17CF60
Text Color: #000000
Border Radius: 0px
Shadow: none

Brand Personality

Tone: professional
Energy: medium
Audience: contractors and financial professionals

Agave Brand in the Wild

Brand Assets

Source: useagave.com

Frequently Asked Questions

What is Agave's primary brand color?
Agave's primary brand color is #17CF60. It anchors the visual identity across their website, product UI, and marketing materials.
What font does Agave use?
Agave uses Geist Variablefont Wght as the primary typeface across body and headings.
Does Agave use a light or dark theme?
Agave's primary site uses a light color scheme, with a background of #FFFFFF.
Where can I find Agave's logo?
Agave's logo is available directly on their site (https://www.useagave.com). The current logo URL is included in the machine-readable JSON profile linked above.
How was this brand profile generated?
This profile was extracted from https://www.useagave.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Agave.

Methodology

Brand data on this page was extracted from https://www.useagave.com on 2026-07-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Agave.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Geist Variablefont Wght",
      "role": "unknown"
    },
    {
      "family": "Ppmori",
      "role": "unknown"
    }
  ],
  "colors": {
    "primary": "#17CF60",
    "secondary": "#3898EC",
    "accent": "#17CF60",
    "background": "#FFFFFF",
    "textPrimary": "#000000",
    "link": "#D1F5DF"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Geist Variablefont Wght",
      "heading": "Geist Variablefont Wght"
    },
    "fontStacks": {
      "heading": [
        "Ppmori",
        "Arial",
        "sans-serif"
      ],
      "body": [
        "Geist Variablefont Wght",
        "Arial",
        "sans-serif"
      ],
      "paragraph": [
        "Geist Variablefont Wght",
        "Arial",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "90px",
      "h2": "63px",
      "body": "20.25px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "5px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#17CF60",
      "textColor": "#000000",
      "borderRadius": "0px",
      "borderRadiusCorners": {
        "topLeft": "0px",
        "topRight": "0px",
        "bottomRight": "0px",
        "bottomLeft": "0px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "data:image/svg+xml;utf8,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20width%3D%22100%25%22%20height%3D%22100%25%22%20viewBox%3D%220%200%2039%2032%22%20fill%3D%22none%22%20preserveAspectRatio%3D%22xMidYMid%20meet%22%20aria-hidden%3D%22true%22%20role%3D%22img%22%20style%3D%22fill%3A%20currentColor%3B%22%20data-fc-idx%3D%220%22%3E%0A%3Cpath%20d%3D%22M24.7451%2022.6573L20.293%2027.0956V2.68506H24.7451V22.6573Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(23%2C%20207%2C%2096)%20!important%3B%22%2F%3E%0A%3Cpath%20d%3D%22M14.3555%2022.7907L18.8076%2027.2141V7.12354H14.3555V22.7907Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(23%2C%20207%2C%2096)%20!important%3B%22%2F%3E%0A%3Cpath%20d%3D%22M12.874%2014.5206L8.42188%2010.0823V16.8728L12.874%2021.3111V14.5206Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(23%2C%20207%2C%2096)%20!important%3B%22%2F%3E%0A%3Cpath%20d%3D%22M7.29237%2017.8345H1L12.5162%2029.3148H18.8086L7.29237%2017.8345Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(23%2C%20207%2C%2096)%20!important%3B%22%2F%3E%0A%3Cpath%20d%3D%22M31.8092%2017.8345H38.1016L26.5853%2029.3148H20.293L31.8092%2017.8345Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(23%2C%20207%2C%2096)%20!important%3B%22%2F%3E%0A%3Cpath%20d%3D%22M26.2266%2014.5206L30.6787%2010.0823V16.8728L26.2266%2021.2963V14.5206Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(23%2C%20207%2C%2096)%20!important%3B%22%2F%3E%0A%3C%2Fsvg%3E",
    "favicon": "https://cdn.prod.website-files.com/686bbe4117d329bcecd33a03/68b0f7b33ba3dd4363b51fc1_32x32.png",
    "ogImage": "https://cdn.prod.website-files.com/686bbe4117d329bcecd33a03/687f747bae6697baa90b2a6d_Agave%20Construction%20Integration%20Platform.png",
    "logoHref": "/"
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "contractors and financial professionals"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.9,
    "colors": 0.95,
    "overall": 0.925
  }
}