robco.json

RobCo Brand Identity

A complete profile of RobCo's visual system — colors, typography, components, and personality — extracted from https://www.rob.co. Built for designers, agents, and AI tools.

Quick Facts

Field Value
Primary #EDBCA0
Accent #FCF9F7
Body Font TT Hoves Pro
Heading Font Victor Serif

Color Palette

Typography

Visual Assets

UI Components

Brand Personality

Tone: professional · Energy: medium · Audience: businesses seeking automation solutions

RobCo Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

Working with these fonts

Not found on Google Fonts? CharacterQuilt.com suggests this flow that can help:

  1. Open the company's homepage in a browser with DevTools open.
  2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
  3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
  4. For each captured font URL: right-click → Save As to download the file locally.
  5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each src: url(...) to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for response events whose Content-Type starts with font/, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Machine-Readable Profile

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "TT Hoves Pro",
      "role": "body"
    },
    {
      "family": "Victor Serif",
      "role": "heading"
    }
  ],
  "colors": {
    "primary": "#EDBCA0",
    "secondary": "#1C3C5A",
    "accent": "#FCF9F7",
    "background": "#FCF9F7",
    "textPrimary": "#0D2130",
    "link": "#0D2130"
  },
  "typography": {
    "fontFamilies": {
      "primary": "TT Hoves Pro",
      "heading": "Victor Serif"
    },
    "fontStacks": {
      "heading": [
        "Victor Serif",
        "sans-serif"
      ],
      "body": [
        "TT Hoves Pro",
        "sans-serif"
      ],
      "paragraph": [
        "TT Hoves Pro",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "64px",
      "h2": "52px",
      "body": "16px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "15px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#FCF9F7",
      "textColor": "#1C3C5A",
      "borderRadius": "15px",
      "borderRadiusCorners": {
        "topLeft": "15px",
        "topRight": "15px",
        "bottomRight": "15px",
        "bottomLeft": "15px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "transparent",
      "textColor": "#FFFFFF",
      "borderColor": "#EDBCA0",
      "borderRadius": "15px",
      "borderRadiusCorners": {
        "topLeft": "15px",
        "topRight": "15px",
        "bottomRight": "15px",
        "bottomLeft": "15px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://cdn.prod.website-files.com/68f2341d705f07db40d6f962/68f2341d705f07db40d6ffad_RobCo%20Logo.svg",
    "favicon": "https://cdn.prod.website-files.com/68f2341d705f07db40d6f962/68f2341d705f07db40d6ffee_mark%20dark.png",
    "ogImage": "https://cdn.prod.website-files.com/62a2fcca992f4241bd41eef6/68e653dcff4a39d5270f7e54_HomePreviewEN.webp",
    "logoHref": "/en-us",
    "logoAlt": "robco logo"
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "businesses seeking automation solutions"
  }
}