RobCo Brand Identity

A complete profile of RobCo's visual system — colors, typography, components, and personality — extracted from https://www.rob.co. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://www.rob.co.

• Primary: #EDBCA0
• Secondary: #1C3C5A
• Accent: #FCF9F7
• Background: #FCF9F7
• Text Primary: #0D2130
• Link: #0D2130

Typography

Each font links to its Google Fonts page where available.

• Body Font: TT Hoves Pro
• Heading: Victor Serif

Visual Assets

UI Components

Live previews rendered using RobCo's actual button styles.

• Button Primary

  • Background: #FCF9F7
  • Text Color: #1C3C5A
  • Border Radius: 15px
  • Shadow: none

• Button Secondary

  • Background: transparent
  • Text Color: #FFFFFF
  • Border Color: #EDBCA0
  • Border Radius: 15px
  • Shadow: none

Brand Personality

Tone: professional
Energy: medium
Audience: businesses seeking automation solutions

Frequently Asked Questions

• What is RobCo's primary brand color?
  RobCo's primary brand color is #EDBCA0. It anchors the visual identity across their website, product UI, and marketing materials.

• What accent color does RobCo use?
  RobCo uses #FCF9F7 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

• What font does RobCo use?
  RobCo uses TT Hoves Pro for body text and Victor Serif for headings. Fonts were detected on https://www.rob.co as part of their live design system.

• Does RobCo use a light or dark theme?
  RobCo's primary site uses a light color scheme, with a background of #FCF9F7.

• Where can I find RobCo's logo?
  RobCo's logo is available directly on their site (https://www.rob.co). The current logo URL is included in the machine-readable JSON profile linked above.

• How was this brand profile generated?
  This profile was extracted from https://www.rob.co using the Firecrawl branding extraction API.

Methodology

Brand data on this page was extracted from https://www.rob.co on 2026-07-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "TT Hoves Pro",
      "role": "body"
    },
    {
      "family": "Victor Serif",
      "role": "heading"
    }
  ],
  "colors": {
    "primary": "#EDBCA0",
    "secondary": "#1C3C5A",
    "accent": "#FCF9F7",
    "background": "#FCF9F7",
    "textPrimary": "#0D2130",
    "link": "#0D2130"
  },
  "typography": {
    "fontFamilies": {
      "primary": "TT Hoves Pro",
      "heading": "Victor Serif"
    },
    "fontStacks": {
      "heading": [
        "Victor Serif",
        "sans-serif"
      ],
      "body": [
        "TT Hoves Pro",
        "sans-serif"
      ],
      "paragraph": [
        "TT Hoves Pro",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "64px",
      "h2": "52px",
      "body": "16px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "15px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#FCF9F7",
      "textColor": "#1C3C5A",
      "borderRadius": "15px",
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "transparent",
      "textColor": "#FFFFFF",
      "borderColor": "#EDBCA0",
      "borderRadius": "15px",
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://cdn.prod.website-files.com/68f2341d705f07db40d6f962/68f2341d705f07db40d6ffad_RobCo%20Logo.svg",
    "favicon": "https://cdn.prod.website-files.com/68f2341d705f07db40d6f962/68f2341d705f07db40d6ffee_mark%20dark.png",
    "ogImage": "https://cdn.prod.website-files.com/62a2fcca992f4241bd41eef6/68e653dcff4a39d5270f7e54_HomePreviewEN.webp"
  }
}