clad.json
Clad Brand Identity
A complete profile of Clad's visual system — colors, typography, components, and personality — extracted from https://withclad.com/. Built for designers, agents, and AI tools.
- Page: https://characterquilt.com/branding/clad
- Machine-readable JSON: https://characterquilt.com/branding/clad.json
Quick Facts
| Field | Value |
|---|---|
| Primary | #6B7280 |
| Accent | #111827 |
| Body Font | GeistSans |
| Heading Font | GeistSans |
Color Palette
- primary: #6B7280
- secondary: #1E293B
- accent: #111827
- background: #F9FAFB
- textPrimary: #111827
- link: #111827
Typography
- primary: GeistSans — https://fonts.google.com/specimen/GeistSans
- heading: GeistSans — https://fonts.google.com/specimen/GeistSans
Visual Assets
- Logo: 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- Favicon: https://www.withclad.com/favicon.ico
- Social card (og:image): https://www.withclad.com/opengraph-image.png?bcaa436e32a2b998
UI Components
- input: background=#FFFFFF, textColor=#111827, borderColor=#D1D5DB, borderRadius=9999px, shadow=rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0.05) 0px 1px 2px 0px
- buttonPrimary: background=#111827, textColor=#FFFFFF, borderRadius=9999px, shadow=none
- buttonSecondary: background=#FFFFFF, textColor=#111827, borderColor=#E5E7EB, borderRadius=9999px, shadow=none
Brand Personality
Tone: professional · Energy: medium · Audience: construction professionals and project managers
Clad Brand in the Wild
Real-world brand assets — ads, campaigns, marketing materials.
- Finance & Loan Landing Page Design to Market Financial Services
- ZIRCALOY--CLAD UO$sub 2$ FUEL ROD EVALUATION PROGRAM. Quarterly Progress Report No. 11, May--July 1970. - UNT Digital Library
- Fall Facades Webinar Series
- Clad-thickness measurement using dual-frequency eddy current - UNT Digital Library
Working with these fonts
Not found on Google Fonts?