airtable.json
Airtable Brand Identity
A complete profile of Airtable's visual system — colors, typography, components, and personality — extracted from https://airtable.com. Built for designers, agents, and AI tools.
- Page: https://characterquilt.com/branding/airtable
- Machine-readable JSON: https://characterquilt.com/branding/airtable.json
- Per-page llms.txt: https://characterquilt.com/branding/airtable/llms.txt
Quick Facts
| Field | Value |
|---|---|
| Primary | #505764 |
| Accent | #181D26 |
| Body Font | Haas |
| Heading Font | Haas |
Color Palette
- primary: #505764
- secondary: #8E949D
- accent: #181D26
- background: #F8FAFC
- textPrimary: #181D26
- link: #F0F6FF
Typography
- primary: Haas — https://fonts.google.com/specimen/Haas
- heading: Haas — https://fonts.google.com/specimen/Haas
Visual Assets
- Logo: %20!important%3B%22%2F%3E%3Cpath%20fill%3D%22%23181D26%22%20d%3D%22m88.078%2091.846-21.904%2010.576-53.72-45.295a5%205%200%200%201%201.12-.839c1.104-.663%202.68-.84%204.02-.31L87.71%2083.76c3.564%201.414%203.844%206.408.368%208.087%22%20style%3D%22fill%3A%20rgb(24%2C%2029%2C%2038)%20!important%3B%22%2F%3E%3C%2Fsvg%3E)
- Favicon:
- Social card (og:image):
UI Components
- buttonPrimary: background=#181D26, textColor=#FFFFFF, borderColor=#181D26, borderRadius=12px, shadow=rgba(0, 0, 0, 0.32) 0px 0px 1px 0px, rgba(0, 0, 0, 0.08) 0px 0px 2px 0px, rgba(45, 127, 249, 0.28) 0px 1px 3px 0px, rgba(0, 0, 0, 0.06) 0px 0px 0px 0.5px inset
- buttonSecondary: background=transparent, textColor=#181D26, borderColor=#181D26, borderRadius=12px, shadow=rgba(0, 0, 0, 0.32) 0px 0px 1px 0px, rgba(0, 0, 0, 0.08) 0px 0px 2px 0px, rgba(0, 0, 0, 0.08) 0px 1px 3px 0px, rgba(1, 20, 53, 0.12) 0px 0px 0px 1px inset
Brand Personality
Tone: modern · Energy: medium · Audience: business professionals and enterprises
Airtable Brand in the Wild
Real-world brand assets — ads, campaigns, marketing materials.
- Top 5 Content Creation Templates for Teams | Airtable Blog
- Image:
- Source: Link
- Free Growth Experiments Template - Airtable
- Image:
- Source: Link
- Build your own custom blog CMS with Airtable and GatsbyJS
- Image:
- Source: Link
- Zapier <> Airtable Search Formula | Airtable Community
- Image:
- Source: Link
- Food Blogging Summit Teaches Airtable Tips | Airtable Blog
- Image:
- Source: Link
- Enterprise services for transformation at scale - Airtable
- Image:
- Source: Link