Adapted Brand Identity

A complete profile of Adapted's visual system — colors, typography, components, and personality — extracted from https://adapted.app. Built for designers, agents, and AI tools.

• Page: https://characterquilt.com/branding/adapted
• Machine-readable JSON: https://characterquilt.com/branding/adapted.json
• Per-page llms.txt: https://characterquilt.com/branding/adapted/llms.txt

Quick Facts

Color Palette

• primary: #000000
• accent: #FFFFFF
• background: #000000
• textPrimary: #000000
• link: #000000

Typography

• primary: SF Pro Text — https://fonts.google.com/specimen/SF+Pro+Text
• heading: SF Pro Display — https://fonts.google.com/specimen/SF+Pro+Display

Visual Assets

• Logo: https://www.adapted.app/logo.svg
• Favicon: https://www.adapted.app/favicon.ico?favicon.f465d943.ico

UI Components

• buttonPrimary: background=#FFFFFF, textColor=#000000, borderRadius=12px, shadow=none

Brand Personality

Tone: professional · Energy: medium · Audience: athletes and fitness enthusiasts

Adapted Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

• Adapted Physical Education Report Template | PDF | Individualized Education Program | Behavior Modification
  • Image:
  • Source: https://www.scribd.com/doc/236644269/ape-iep-report-template
• Landing page design: Design like the pros (with 10 examples)
  • Image:
  • Source: https://unbounce.com/landing-page-examples/best-landing-page-design-examples/
• U.S. Forest Service, National Fire Protection Association And Ad Council Launch National PSA Campaign Encouraging Americans To Adapt And Prepare For Wildland Fires
  • Image:
  • Source: https://www.prnewswire.com/news-releases/us-forest-service-national-fire-protection-association-and-ad-council-launch-national-psa-campaign-encouraging-americans-to-adapt-and-prepare-for-wildland-fires-157447595.html
• The Future of Para Report Cards on Physical Activity of Children and Adolescents With Disabilities—A Global Call for Engagement, Data, and Advocacy » Active Healthy Kids Global Alliance
  • Image:
  • Source: https://www.activehealthykids.org/2023/11/14/the-future-of-para-report-cards-on-physical-activity-of-children-and-adolescents-with-disabilities-a-global-call-for-engagement-data-and-advocacy/
• Exclusive Addons
  • Image:
  • Source: https://exclusiveaddons.com/free-landing-page-templates/

Working with these fonts

Not found on Google Fonts?

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each src: url(...) to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for response events whose Content-Type starts with font/, and write the body to disk. The CSS extraction step is the same.