Adapted Brand: Colors, Fonts, Logo & Visual Identity

Adapted Brand Identity

A complete profile of Adapted's visual system — colors, typography, components, and personality — extracted from https://adapted.app. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://adapted.app.

Color Name	Hex Code	RGB
Primary	#000000	rgb(0, 0, 0)
Accent	#FFFFFF	rgb(255, 255, 255)
Background	#000000	rgb(0, 0, 0)
Text Primary	#000000	rgb(0, 0, 0)
Link	#000000	rgb(0, 0, 0)

Typography

Each font links to its Google Fonts page where available.

Primary Font: SF Pro Text
Google Fonts →
Heading Font: SF Pro Display
Google Fonts →

UI Components

Live previews rendered using Adapted's actual button styles.

Button Primary

Background: #FFFFFF
Text Color: #000000
Border Radius: 12px
Shadow: none

Brand Personality

Tone: professional
Energy: medium
Audience: athletes and fitness enthusiasts

Adapted Brand in the Wild

Image source: scribd.com

Image source: unbounce.com

Image source: prnewswire.com

Image source: activehealthykids.org

Image source: exclusiveaddons.com

Frequently Asked Questions

What is Adapted's primary brand color?
Adapted's primary brand color is #000000, which anchors the visual identity across their website, product UI, and marketing materials.
What accent color does Adapted use?
Adapted uses #FFFFFF as an accent color, typically applied to interactive elements like links and buttons.
What font does Adapted use?
Adapted uses SF Pro Text for body text and SF Pro Display for headings.
Does Adapted use a light or dark theme?
Adapted's primary site uses a light color scheme with a background of #000000.
Where can I find Adapted's logo?
Adapted's logo is available directly on their site (https://adapted.app).
How was this brand profile generated?
This profile was extracted from https://adapted.app using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles.

Methodology

Brand data on this page was extracted from https://adapted.app on 2026-07-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {"family": "SF Pro Display", "role": "heading"},
    {"family": "SF Pro Text", "role": "body"}
  ],
  "colors": {
    "primary": "#000000",
    "accent": "#FFFFFF",
    "background": "#000000",
    "textPrimary": "#000000",
    "link": "#000000"
  },
  "typography": {
    "fontFamilies": {
      "primary": "SF Pro Text",
      "heading": "SF Pro Display"
    },
    "fontStacks": {
      "heading": ["ui-sans-serif", "-apple-system", "BlinkMacSystemFont", "SF Pro Display", "SF Pro Text", "system-ui", "sans-serif"],
      "body": ["ui-sans-serif", "-apple-system", "BlinkMacSystemFont", "SF Pro Display", "SF Pro Text", "system-ui", "sans-serif"],
      "paragraph": ["ui-sans-serif", "-apple-system", "BlinkMacSystemFont", "SF Pro Display", "SF Pro Text", "system-ui", "sans-serif"]
    },
    "fontSizes": {
      "h1": "16px",
      "h2": "16px",
      "body": "14px"
    }
  },
  "spacing": {
    "baseUnit": 8,
    "borderRadius": "0px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#FFFFFF",
      "textColor": "#000000",
      "borderRadius": "12px",
      "borderRadiusCorners": {
        "topLeft": "12px",
        "topRight": "12px",
        "bottomRight": "12px",
        "bottomLeft": "12px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://www.adapted.app/logo.svg",
    "favicon": "https://www.adapted.app/favicon.ico?favicon.f465d943.ico",
    "ogImage": null,
    "logoAlt": "Adapted Logo"
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "athletes and fitness enthusiasts"
  }
}