Zuni Brand Identity

A complete profile of Zuni's visual system — colors, typography, components, and personality — extracted from https://zuni.app. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://zuni.app.

• primary: #7138C2
  • rgb(113, 56, 194)
• secondary: #47207E
  • rgb(71, 32, 126)
• accent: #5C2CA0
  • rgb(92, 44, 160)
• background: #F9FAFB
  • rgb(249, 250, 251)
• textPrimary: #1A1A1A
  • rgb(26, 26, 26)
• link: #5C2CA0
  • rgb(92, 44, 160)

Typography

Each font links to its Google Fonts page where available.

• primary: Inter
  Google Fonts →
• heading: Inter
  Google Fonts →
  Inter, system-ui, sans-serif

Visual Assets

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UI Components

Live previews rendered using Zuni's actual button styles.

• Button Primary
  background #F7F4FB
  textColor #47207E
  borderRadius 33554400px
  shadow none
• Button Secondary
  background #000000
  textColor #FFFFFF
  borderRadius 0px
  shadow none

Brand Personality

• Tone: modern
• Energy: medium
• Audience: tech-savvy professionals

Zuni Brand in the Wild

Image: zuni.app
Source: zuni.app

Image: i.ebayimg.com
Source: ebay.com

Image: johnhowellforbooks.com
Source: johnhowellforbooks.com

Image: mir-s3-cdn-cf.behance.net
Source: behance.net

Frequently Asked Questions

• What is Zuni's primary brand color?
  Zuni's primary brand color is #7138C2. It anchors the visual identity across their website, product UI, and marketing materials.
• What accent color does Zuni use?
  Zuni uses #5C2CA0 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.
• What font does Zuni use?
  Zuni uses Inter as the primary typeface across body and headings.
• Does Zuni use a light or dark theme?
  Zuni's primary site uses a light color scheme, with a background of #F9FAFB.
• Where can I find Zuni's logo?
  Zuni's logo is available directly on their site (https://zuni.app). The current logo URL is included in the machine-readable JSON profile linked above.
• How was this brand profile generated?
  This profile was extracted from https://zuni.app using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Zuni.

Methodology

Brand data on this page was extracted from https://zuni.app on 2026-07-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Zuni.