WorkRamp Brand Identity

A complete profile of WorkRamp's visual system — colors, typography, components, and personality. Built for designers, agents, and AI tools.

Quick Facts

Color Palette

• primary: #0000EE
• secondary: #CDE3FC
• accent: #CDE3FC
• background: #FFFFFF
• textPrimary: #202124
• link: #FFF3EC

Typography

• primary: Geist — Google Fonts
• heading: Geist — Google Fonts

Visual Assets

• Logo:
• Favicon:
• Social card (og:image):

UI Components

• buttonPrimary: background=#CDE3FC, textColor=#0000EE, borderRadius=10px, shadow=none
• buttonSecondary: background=#FFFFFF, textColor=#0000EE, borderRadius=8px, shadow=rgba(0, 0, 0, 0.08) 0px 6px 12px -4px, rgba(0, 0, 0, 0.08) 0px 1px 2px 0px, rgba(0, 0, 0, 0.32) 0px 0px 1px 0px

Brand Personality

Tone: professional · Energy: medium · Audience: corporate professionals

WorkRamp Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

• Demo the All-in-One Learning Platform | WorkRamp | WorkRamp, a Learning Pool company
  • Image:
  • Source: LinkedIn
• WorkRamp Reviews 2026: Details, Pricing, & Features | G2
  • Image:
  • Source: G2
• Aligning Sales and Marketing for the Evolving Buyer's Journey | WorkRamp Blog
  • Image:
  • Source: WorkRamp Blog
• Learning Pool strengthens US footprint and market reach with WorkRamp acquisition - Learning News
  • Image:
  • Source: Learning News
• WorkRamp Announces WorkRamp Content Management System (CMS) to Reimagine Revenue Enablement as a Unified Content and Learning Experience - Silicon Canals
  • Image:
  • Source: Silicon Canals
• WorkRamp Winter Release: Advanced Group Automations, New Admin UI, and More | WorkRamp Blog
  • Image:
  • Source: WorkRamp Blog

Working with these fonts

Not found on Google Fonts? Suggested flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each src: url(...) to point to your local file path.

Machine-Readable Profile

{
 "colorScheme": "light",
 "fonts": [
   {
     "family": "Geist",
     "role": "body"
   }
 ],
 "colors": {
   "primary": "#0000EE",
   "secondary": "#CDE3FC",
   "accent": "#CDE3FC",
   "background": "#FFFFFF",
   "textPrimary": "#202124",
   "link": "#FFF3EC"
 },
 "typography": {
   "fontFamilies": {
     "primary": "Geist",
     "heading": "Geist"
   },
   "fontStacks": {
     "heading": [
       "Geist",
       "sans-serif"
     ],
     "body": [
       "sans-serif"
     ],
     "paragraph": [
       "Geist",
       "sans-serif"
     ]
   },
   "fontSizes": {
     "h1": "45px",
     "h2": "18px",
     "body": "16px"
   }
 },
 "spacing": {
   "baseUnit": 4,
   "borderRadius": "8px"
 },
 "components": {
   "buttonPrimary": {
     "background": "#CDE3FC",
     "textColor": "#0000EE",
     "borderRadius": "10px",
     "borderRadiusCorners": {
       "topLeft": "10px",
       "topRight": "10px",
       "bottomRight": "10px",
       "bottomLeft": "10px"
     },
     "shadow": "none"
   },
   "buttonSecondary": {
     "background": "#FFFFFF",
     "textColor": "#0000EE",
     "borderRadius": "8px",
     "borderRadiusCorners": {
       "topLeft": "8px",
       "topRight": "8px",
       "bottomRight": "8px",
       "bottomLeft": "8px"
     },
     "shadow": "rgba(0, 0, 0, 0.08) 0px 6px 12px -4px, rgba(0, 0, 0, 0.08) 0px 1px 2px 0px, rgba(0, 0, 0, 0.32) 0px 0px 1px 0px"
   }
 },
 "images": {
   "logo": "https://framerusercontent.com/images/m0fqGg2225NdVdexXK7yDovXW8.png?width=1737&height=626",
   "favicon": "https://framerusercontent.com/images/3IoCD8VizEw5nE23ZgT8wBi6DvQ.svg",
   "ogImage": "https://framerusercontent.com/assets/9tow84OIewnpREvFNQh4iwU7S8.png",
   "logoHref": "./"
 },
 "__llm_logo_reasoning": {
   "selectedIndex": 0,
   "reasoning": "Selected #0 because it is visible, medium-sized, and links to the homepage, matching typical logo placement and function.",
   "confidence": 0.8,
   "source": "llm"
 },
 "__llm_button_reasoning": {
   "primary": {
     "index": 4,
     "text": "30%Reduction in employee attrition",
     "reasoning": "Button #4 has a vibrant blue background (#CDE3FC) and action-oriented text, making it stand out as a primary CTA."
   },
   "secondary": {
     "index": 0,
     "text": "Get in touch",
     "reasoning": "Button #0 has a white background (#FFFFFF) and is less prominent, suitable as a secondary CTA."
   },
   "confidence": 0.9
 },
 "personality": {
   "tone": "professional",
   "energy": "medium",
   "targetAudience": "corporate professionals"
 },
 "designSystem": {
   "framework": "custom",
   "componentLibrary": ""
 },
 "confidence": {
   "buttons": 0.9,
   "colors": 0.9,
   "overall": 0.9
 },
 "__llm_metadata": {
   "logoSelection": {
     "llmCalled": true,
     "llmSucceeded": true,
     "finalSource": "llm",
     "rawLogoSelection": {
       "selectedLogoIndex": 0,
       "selectedLogoReasoning": "Selected #0 because it is visible, medium-sized, and links to the homepage, matching typical logo placement and function.",
       "confidence": 0.8
     }
   },
   "buttonClassification": {
     "llmCalled": true,
     "llmSucceeded": true
   }
 }
}