Workflow86 Brand Identity

A complete profile of Workflow86's visual system — colors, typography, components, and personality — extracted from https://www.workflow86.com. Built for designers, agents, and AI tools.

• Page: https://characterquilt.com/branding/workflow86
• Machine-readable JSON: https://characterquilt.com/branding/workflow86.json
• Per-page llms.txt: https://characterquilt.com/branding/workflow86/llms.txt

Quick Facts

Color Palette

• primary: #0000EE
• accent: #0000EE
• background: #FFFFFF
• textPrimary: #333333
• link: #0000EE

Typography

• primary: Inter — https://fonts.google.com/specimen/Inter
• heading: Inter — https://fonts.google.com/specimen/Inter

Visual Assets

• Logo:
• Favicon:

UI Components

• buttonPrimary: background=#171717, textColor=#0000EE, borderRadius=8px, shadow=none
• buttonSecondary: background=#FFFFFF, textColor=#0000EE, borderRadius=8px, shadow=none

Brand Personality

Tone: professional · Energy: medium · Audience: business professionals and teams managing complex workflows

Workflow86 Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

• Workflow86 - AI Tool For Workflows
  • Image:
  • Source: https://theresanaiforthat.com/ai/workflow86/
• Workflow86 | Agentic workflows for really complex tasks
  • Image:
  • Source: https://www.workflow86.com/
• Workflow86 | Agentic workflows for really complex tasks
  • Image:
  • Source: https://www.workflow86.com/ai-features
• Testing a workflow | Workflow86 Documentation
  • Image:
  • Source: https://docs.workflow86.com/docs/workflows/test_workflow/

Working with these fonts

Not found on Google Fonts? Follow instructions if you have permission to use the fonts:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each src: url(...) to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for response events whose Content-Type starts with font/, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Machine-Readable Profile

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Inter",
      "role": "body"
    },
    {
      "family": "Open Sans",
      "role": "unknown"
    }
  ],
  "colors": {
    "primary": "#0000EE",
    "accent": "#0000EE",
    "background": "#FFFFFF",
    "textPrimary": "#333333",
    "link": "#0000EE"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Inter",
      "heading": "Inter"
    },
    "fontStacks": {
      "heading": [
        "sans-serif"
      ],
      "body": [
        "sans-serif"
      ],
      "paragraph": [
        "Open Sans",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "12px",
      "h2": "60px",
      "body": "20px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "8px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#171717",
      "textColor": "#0000EE",
      "borderRadius": "8px",
      "borderRadiusCorners": {
        "topLeft": "8px",
        "topRight": "8px",
        "bottomRight": "8px",
        "bottomLeft": "8px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#FFFFFF",
      "textColor": "#0000EE",
      "borderRadius": "8px",
      "borderRadiusCorners": {
        "topLeft": "8px",
        "topRight": "8px",
        "bottomRight": "8px",
        "bottomLeft": "8px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://framerusercontent.com/images/uM0myxdedVCVeEoUCqISbAT0ULg.svg?width=248&height=248",
    "favicon": "https://framerusercontent.com/images/uM0myxdedVCVeEoUCqISbAT0ULg.svg",
    "ogImage": null,
    "logoHref": "./"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is located in the header, is visible, and links to the homepage, matching the favicon and brand identity of Workflow86.",
    "confidence": 0.9,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 0,
      "text": "Get started free",
      "reasoning": "The button 'Get started free' is a strong call-to-action, typically used as a primary CTA. It is action-oriented and encourages users to begin using the service, aligning with common primary CTA language."
    },
    "secondary": {
      "index": 3,
      "text": "Explore integrations",
      "reasoning": "The button 'Explore integrations' has a different background color and serves as a secondary action, inviting users to learn more about the product's capabilities."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "business professionals and teams managing complex workflows"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is located in the header, is visible, and links to the homepage, matching the favicon and brand identity of Workflow86.",
        "confidence": 0.9
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}