Wingback Brand Identity

A complete profile of Wingback's visual system — colors, typography, components, and personality — extracted from https://www.wingback.com/. Built for designers, agents, and AI tools.

• Page: https://characterquilt.com/branding/wingback
• Machine-readable JSON: https://characterquilt.com/branding/wingback.json

Quick Facts

Color Palette

• primary: #0000EE
• secondary: #FA3449
• accent: #FA3549
• background: #EDF4F3
• textPrimary: #222222
• link: #FA3549

Typography

• primary: Satoshi — https://fonts.google.com/specimen/Satoshi
• heading: Satoshi — https://fonts.google.com/specimen/Satoshi

Visual Assets

• Logo: https://cdn.prod.website-files.com/64037317422e3a2291bd4bca/64075e9db140aebefeddfa39_title_logo.svg
• Favicon: https://cdn.prod.website-files.com/64037317422e3a2291bd4bca/65c2acb4c652a2d63948e482_favicon.png

UI Components

• buttonPrimary: background=#FA3549, textColor=#FFFFFF, borderRadius=0px, shadow=none
• buttonSecondary: background=#EDF4F3, textColor=#0000EE, borderRadius=0px, shadow=none

Brand Personality

Tone: professional · Energy: medium · Audience: SaaS businesses looking for flexible billing solutions

Wingback Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

• Man Wingback Chair Smoking Chesterfield 1946 Vintage Ad Magazine Print | eBay
  • Image:
  • Source: eBay
• How to Reupholster a Wingback Chair: a No-Sew Method
  • Image:
  • Source: Noting Grace
• Page 3 | Wingback design Images - Free Download on Freepik
  • Image:
  • Source: Freepik
• 1971 NY Jets Joe Namath in Wingback Chair photo Dingo Boots vintage print ad | eBay
  • Image:
  • Source: eBay
• How to Reupholster the Back, Sides, and Outside of a Wingback Chair
  • Image:
  • Source: Thrift Diving
• Kateryna Milska - UI/UX designer, Artist milska.kateryna@gmail.com in Kyiv, Ukraine :: Behance
  • Image:
  • Source: Behance

Working with these fonts

Not found on Google Fonts? Follow these steps if you have permission to use the fonts:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for response events whose Content-Type starts with font/, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Machine-Readable Profile

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Satoshi",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#0000EE",
    "secondary": "#FA3449",
    "accent": "#FA3549",
    "background": "#EDF4F3",
    "textPrimary": "#222222",
    "link": "#FA3549"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Satoshi",
      "heading": "Satoshi"
    },
    "fontStacks": {
      "heading": [
        "Satoshi",
        "sans-serif"
      ],
      "body": [
        "Satoshi",
        "sans-serif"
      ],
      "paragraph": [
        "Satoshi",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "28px",
      "h2": "28px",
      "body": "14px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "8px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#FA3549",
      "textColor": "#FFFFFF",
      "borderRadius": "0px",
      "borderRadiusCorners": {
        "topLeft": "0px",
        "topRight": "0px",
        "bottomRight": "0px",
        "bottomLeft": "0px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#EDF4F3",
      "textColor": "#0000EE",
      "borderRadius": "0px",
      "borderRadiusCorners": {
        "topLeft": "0px",
        "topRight": "0px",
        "bottomRight": "0px",
        "bottomLeft": "0px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://cdn.prod.website-files.com/64037317422e3a2291bd4bca/64075e9db140aebefeddfa39_title_logo.svg",
    "favicon": "https://cdn.prod.website-files.com/64037317422e3a2291bd4bca/65c2acb4c652a2d63948e482_favicon.png",
    "ogImage": null,
    "logoHref": "/"
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "SaaS businesses looking for flexible billing solutions"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  }
}