WePay Brand: Colors, Fonts, Logo & Visual Identity

WePay Brand Identity

A complete profile of WePay's visual system — colors, typography, components, and personality — extracted from http://wepay.com. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from http://wepay.com.

primary: #3D8B93 (rgb(61, 139, 147))
secondary: #2D6B73 (rgb(45, 107, 115))
accent: #3D8B93 (rgb(61, 139, 147))
background: #F5F3EF (rgb(245, 243, 239))
textPrimary: #333333 (rgb(51, 51, 51))
link: #B5985A (rgb(181, 152, 90))

Typography

Each font links to its Google Fonts page where available.

primary: Segoe UI Google Fonts →
heading: Georgia Google Fonts →
(Georgia, Times New Roman, serif)

Visual Assets

UI Components

Live previews rendered using WePay's actual button styles.

Button Primary
- background: #3D8B93
- textColor: #FFFFFF
- borderRadius: 0px
- shadow: none

Brand Personality

Tone: professional
Energy: medium
Audience: business professionals

WePay Brand in the Wild

Image: opendocs.epay.com
Source: opendocs.epay.com

Image: epay.com
Source: epay.com

Frequently Asked Questions

What is WePay's primary brand color?
WePay's primary brand color is #3D8B93. It anchors the visual identity across their website, product UI, and marketing materials.

What font does WePay use?
WePay uses Segoe UI for body text and Georgia for headings. Fonts were detected on http://wepay.com as part of their live design system.

Does WePay use a light or dark theme?
WePay's primary site uses a light color scheme, with a background of #F5F3EF.

How was this brand profile generated?
This profile was extracted from http://wepay.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by WePay.

Methodology

Brand data on this page was extracted from http://wepay.com on 2026-07-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by WePay.