llms.txt
WellTheory Brand Identity
A complete profile of WellTheory's visual system — colors, typography, components, and personality.
Quick Facts
| Field | Value |
|---|---|
| Primary | #5D7275 |
| Accent | #527C4B |
| Body Font | Messina Sans |
| Heading Font | Messina Sans |
Color Palette
- primary: #5D7275
- secondary: #527C4B
- accent: #527C4B
- background: #E8EBEB
- textPrimary: #18353A
- link: #18353A
Typography
- primary: Messina Sans — Google Fonts
- heading: Messina Sans — Google Fonts
Visual Assets
- Logo:
- Favicon:
- Social card (og:image):
UI Components
- input: background=#FFFFFF, textColor=#18353A, borderColor=null, borderRadius=32px, shadow=none
- buttonPrimary: background=#527C4B, textColor=#FFFFFF, borderRadius=32px, shadow=none
- buttonSecondary: background=#FFFFFF, textColor=#18353A, borderRadius=0px, shadow=none
Brand Personality
Tone: modern · Energy: medium · Audience: Individuals seeking autoimmune care solutions
WellTheory Brand in the Wild
Real-world brand assets — ads, campaigns, marketing materials.
- New WellTheory Report Finds Its Proprietary Care Model Improves Autoimmune Symptoms and Outcomes for Employees
- Image:
- Source: Yahoo Finance
- Modern, Multidimensional Autoimmune Care | WellTheory
- Image:
- Source: WellTheory
- WellTheory Raises $14M to Scale Whole-Person Autoimmune Care for Employers
- Image:
- Source: Hit Consultant
- With Technology In Tow, WellTheory Is Fighting The Autoimmune Epidemic
- Image:
- Source: Forbes
- WellTheory Launches Enterprise Solution, Accelerating Access to a New Standard of Autoimmune Care
- Image:
- Source: Business Wire