Welcome Brand: Colors, Fonts, Logo & Visual Identity

Welcome Brand Identity

A complete profile of Welcome's visual system — colors, typography, components, and personality — extracted from http://www.experiencewelcome.com. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from http://www.experiencewelcome.com.

Typography

Each font links to its Google Fonts page where available.

Visual Assets

UI Components

Button Primary

Button Secondary

Brand Personality

Frequently Asked Questions

  1. What is Welcome's primary brand color?
    • Welcome's primary brand color is #8087BD.
  2. What font does Welcome use?
    • Welcome uses Soehne web buch for body text and Soehne web kraftig for headings.
  3. Does Welcome use a light or dark theme?
    • Welcome's primary site uses a light color scheme, with a background of #FFFBF5.
  4. Where can I find Welcome's logo?
  5. How was this brand profile generated?

Methodology

Brand data on this page was extracted from http://www.experiencewelcome.com using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Soehne web buch",
      "role": "body"
    },
    {
      "family": "Soehne web kraftig",
      "role": "heading"
    }
  ],
  "colors": {
    "primary": "#8087BD",
    "secondary": "#4D3737",
    "accent": "#8087BD",
    "background": "#FFFBF5",
    "textPrimary": "#000000",
    "link": "#CE8277"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Soehne web buch",
      "heading": "Soehne web kraftig"
    },
    "fontStacks": {
      "heading": [
        "Soehne web buch",
        "sans-serif"
      ],
      "body": [
        "Soehne web buch",
        "sans-serif"
      ],
      "paragraph": [
        "Soehne web buch",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "64px",
      "h2": "64px",
      "body": "16px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "0px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#8087BD",
      "textColor": "#FFFBF5",
      "borderRadius": "64px",
      "borderRadiusCorners": {
        "topLeft": "64px",
        "topRight": "64px",
        "bottomRight": "64px",
        "bottomLeft": "64px"
      },
      "shadow": "rgba(255, 255, 255, 0.25) 1px 1px 1px 0px inset"
    },
    "buttonSecondary": {
      "background": "#000000",
      "textColor": "#FFFFFF",
      "borderRadius": "64px",
      "borderRadiusCorners": {
        "topLeft": "64px",
        "topRight": "64px",
        "bottomRight": "64px",
        "bottomLeft": "64px"
      },
      "shadow": "rgba(255, 255, 255, 0.25) 1px 1px 1px 0px inset"
    }
  },
  "images": {
    "logo": "https://cdn.prod.website-files.com/633b16170a53471be7ee460c/633b16170a53477db0ee46a9_welcome-dark.svg",
    "favicon": "https://cdn.prod.website-files.com/633b16170a53471be7ee460c/633b16170a53473535ee4655_welcome-favicon.png",
    "ogImage": "https://cdn.prod.website-files.com/633b16170a53471be7ee460c/64baf3cdcf11080398ade354_opengraph-welcome.png",
    "logoHref": "/",
    "logoAlt": "Welcome logo"
  }
}