WebCake Brand Identity

A complete profile of WebCake's visual system — colors, typography, components, and personality — extracted from http://designly.com. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from http://designly.com.

primary

#F2B802

rgb(242, 184, 2)

secondary

#253845

rgb(37, 56, 69)

accent

#F2B902

rgb(242, 185, 2)

background

#FFFFFF

rgb(255, 255, 255)

textPrimary

#000000

rgb(0, 0, 0)

link

#F2B902

rgb(242, 185, 2)

Typography

Each font links to its Google Fonts page where available.

primary

Open Sans

Open Sans Google Fonts →

heading

Work Sans

Work Sans Google Fonts →

Work Sans, Helvetica, Arial, Lucida, sans-serif

Visual Assets

Logo

Favicon

Social Card

UI Components

Live previews rendered using WebCake's actual button styles.

Input

input

background#FFFFFFtextColor#000000borderColornullborderRadius4pxshadowrgba(0, 0, 0, 0.15) 0px 0px 7px 0px inset

Brand Personality

Tone: professional Energy: medium Audience: businesses seeking digital marketing services

WebCake Brand in the Wild

Image: designly.com

Source: designly.com

Image: designly.com

Source: designly.com

Image: designly.com

Source: designly.com

Image: designly.com

Source: designly.com

Image: designly.com

Source: designly.com

Image: designly.com

Source: designly.com

Frequently Asked Questions

What is WebCake's primary brand color?

WebCake's primary brand color is #F2B802. It anchors the visual identity across their website, product UI, and marketing materials.

What accent color does WebCake use?

WebCake uses #F2B902 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

What font does WebCake use?

WebCake uses Open Sans for body text and Work Sans for headings. Fonts were detected on http://designly.com as part of their live design system.

Does WebCake use a light or dark theme?

WebCake's primary site uses a light color scheme, with a background of #FFFFFF.

Where can I find WebCake's logo?

WebCake's logo is available directly on their site (http://designly.com). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from http://designly.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by WebCake.

Methodology

Brand data on this page was extracted from http://designly.com on 2026-07-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by WebCake.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

JSON Profile

{
  "colorScheme": "light",
  "fonts": [
    {"family": "Open Sans", "role": "body"},
    {"family": "Work Sans", "role": "heading"},
    {"family": "Cabin", "role": "unknown"}
  ],
  "colors": {
    "primary": "#F2B802",
    "secondary": "#253845",
    "accent": "#F2B902",
    "background": "#FFFFFF",
    "textPrimary": "#000000",
    "link": "#F2B902"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Open Sans",
      "heading": "Work Sans"
    },
    "fontStacks": {
      "heading": ["Work Sans", "Helvetica", "Arial", "Lucida", "sans-serif"],
      "body": ["Open Sans", "Arial", "sans-serif"],
      "paragraph": ["Work Sans", "Helvetica", "Arial", "Lucida", "sans-serif"]
    },
    "fontSizes": {
      "h1": "70px",
      "h2": "48px",
      "body": "36px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "3px"
  },
  "components": {
    "input": {
      "background": "#FFFFFF",
      "textColor": "#000000",
      "borderColor": null,
      "borderRadius": "4px",
      "borderRadiusCorners": {
        "topLeft": "4px",
        "topRight": "4px",
        "bottomRight": "4px",
        "bottomLeft": "4px"
      },
      "shadow": "rgba(0, 0, 0, 0.15) 0px 0px 7px 0px inset"
    }
  },
  "images": {
    "logo": "https://designly.com/wp-content/uploads/2024/05/Designly-Logo-275x87-1.png",
    "favicon": "https://designly.com/wp-content/uploads/2024/07/Designly-Favicon-150x150.png",
    "ogImage": "https://designly.com/wp-content/uploads/2022/09/hvac-mockup.png",
    "logoHref": "https://designly.com/",
    "logoAlt": "Designly Logo"
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "businesses seeking digital marketing services"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  }
}