Watsi Brand: Colors, Fonts, Logo & Visual Identity
Watsi Brand Identity
A complete profile of Watsi's visual system — colors, typography, components, and personality — extracted from https://watsi.org. Built for designers, agents, and AI tools.
Color Palette
Brand palette extracted from https://watsi.org.
| Color | Code | RGB |
|---|---|---|
| primary | #11BAED | rgb(17, 186, 237) |
| secondary | #C0EDFA | rgb(192, 237, 250) |
| accent | #11BAED | rgb(17, 186, 237) |
| background | #FFFFFF | rgb(255, 255, 255) |
| textPrimary | #2E2844 | rgb(46, 40, 68) |
| link | #2E2844 | rgb(46, 40, 68) |
Typography
Each font links to its Google Fonts page where available.
| Role | Font | Link |
|---|---|---|
| primary | Lato | Google Fonts → |
| heading | Lato | Google Fonts → |
Visual Assets
%20!important%3B%22%3E%3Cpath%20d%3D%22M75%200C33.6%200%200%2033.6%200%2075s33.6%2075%2075%2075%2075-33.6%2075-75S116.4%200%2075%200zm48.6%2057.2l-22.5%2047.2c-.7%201.4-2.1%202.5-3.6%202.5h-45c-1.5%200-2.9-1.1-3.6-2.5l-22.5-47c-.6-1.2-.5-2.5.2-3.7s2-1.7%203.4-1.7h90c1.4%200%202.7.5%203.4%201.6s.8%202.4.2%203.6z%22%20style%3D%22fill%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M97.5%2093.7L113.7%2060H81.4zM75%2065.3L58.9%2099h32.3zM68.7%2060H36.4l16.1%2033.7zM252.1%2052h-5.3c-.8%200-1.5.3-1.8%201l-13.5%2039.4L218%2053.1c-.3-.8-1-1.2-1.8-1.2h-3.9c-.8%200-1.5.3-1.8%201.1L197%2092.3l-13.5-39.4c-.3-.8-1-1.1-1.8-1.1h-5.4c-.6%200-1.2%200-1.5.5-.4.5-.4%201-.2%201.6l18.5%2051.5c.3.7%201%201.4%201.8%201.4h4.2c.8%200%201.5-.8%201.8-1.5L214.3%2067l13.3%2038.4c.3.7%201%201.4%201.8%201.4h4.2c.8%200%201.5-.7%201.8-1.5l18.5-51.4c.2-.6.1-1-.2-1.5-.4-.3-1-.4-1.6-.4zM286%2051.5c-7.9%200-13.7%202.3-18.5%204.5-.9.4-1.2%201.5-.8%202.4l1.8%204.3c.2.5.6.9%201.1%201%20.5.2%201%20.1%201.5-.1%205.2-2.6%209.9-3.9%2015-3.9%206.7%200%2014.7%201.9%2014.8%2012.9-3.9-.9-8.8-1.7-15.2-1.7-14.6%200-24.2%206.4-24.2%2017.6v.2c0%2011.5%2011.1%2017.7%2021.5%2017.7%208.3%200%2013.5-3.3%2017.5-6.6v4.6c0%201%201.2%202.4%202.3%202.4h4.7c1%200%201-1.3%201-2.4V72.7c0-13.5-8.1-21.2-22.5-21.2zm14.5%2033.8c0%207.8-7.4%2012.9-17.2%2012.9-6.4%200-12.8-3.3-12.8-9.7v-.2c0-6.2%205.5-9.2%2014.7-9.2%206.3%200%2011.3.9%2015.3%201.9v4.3zM353.1%2052h-16.6V37.9c0-1%20.1-1.9-.9-1.9h-4.9c-1%200-2.2.9-2.2%201.9V52h-5.1c-1%200-1.9.4-1.9%201.5V58c0%201%20.9%202.1%201.9%202.1h5.1v30.8c0%209.7%206.3%2015.7%2016.2%2015.7%203.3%200%205.9-.6%208.8-2%20.7-.3.9-1%20.9-1.7v-4.6c0-.6-.1-1.2-.6-1.6-.5-.3-1.1-.4-1.7-.1-2.6%201.2-4.9%201.6-7.1%201.6-5.6%200-8.7-2.5-8.7-7.9V60h16.6c1%200%201.4-1%201.4-2.1v-4.5c.2-1-.1-1.4-1.2-1.4zM388.4%2074.5c-7.4-2.1-12.9-3.2-12.9-7.3V67c0-4.1%204.4-6.9%2010-6.9%204.7%200%2010.1%201.7%2014.7%204.7.4.3%201%20.4%201.5.3.5-.1%201-.4%201.2-.8l2.6-4.1c.5-.9.3-2-.5-2.6-5.4-3.6-12.8-5.9-19-5.9-10.7%200-18.6%206.7-18.6%2015.8v.2c0%2010.3%2010.2%2012.4%2018.3%2014.8v.1c8%202.2%2011.6%203.4%2011.6%207.6v.2c0%204.6-3.8%207.7-9.9%207.7-5.9%000-11.4-2.1-16.8-6.2-.4-.3-.8-.4-1.3-.4-.5.1-.9.3-1.2.7l-2.9%203.9c-.6.8-.4%201.9.3%202.6%205.9%204.8%2014%207.8%2021.6%207.8%2011.2%000%2019-7%2019-16.6v-.2c.4-10.9-11-13.3-17.7-15.2zM429.3%2052h-4.9c-1%200-1.9.4-1.9%201.5v51.2c0%201%20.9%202.4%201.9%202.4h4.9c1%200%201.2-1.3%201.2-2.4V53.5c0-1.1-.2-1.5-1.2-1.5zM429.5%2036h-5.3c-.9%200-1.7.8-1.7%201.7v5.2c0%20.9.8%202.1%201.7%202.1h5.3c.9%200%201-1.2%201-2.1v-5.2c0-.9-.1-1.7-1-1.7z%22%20style%3D%22fill%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%22%2F%3E%3C%2Fg%3E%3C%2Fsvg%3E)
UI Components
Live previews rendered using Watsi's actual button styles.
| Component | Background | Text Color | Border Color | Border Radius | Shadow |
|---|---|---|---|---|---|
| Input | transparent | #2E2844 | null | 0px | none |
| Button Primary | #11BAED | #FFFFFF | null | 9999px | none |
| Button Secondary | #FFFFFF | #2E2844 | #9C9CA5 | 9999px | none |
Brand Personality
Tone: professional
Energy: medium
Audience: philanthropists and socially conscious individuals
Watsi Brand in the Wild
Real-world brand assets — ads, campaigns, and marketing materials.
Image: cdn.ymaws.com Source: atsi.org
Image: i.ytimg.com Source: atsi.org
Image: atsi.org Source: atsi.org
Image: cdn.ymaws.com Source: atsi.org
Image: cdn.ymaws.com Source: atsi.org
Image: cdn.ymaws.com Source: atsi.org
Frequently Asked Questions
What is Watsi's primary brand color?
Watsi's primary brand color is #11BAED. It anchors the visual identity across their website, product UI, and marketing materials.What font does Watsi use?
Watsi uses Lato as the primary typeface across body and headings.Does Watsi use a light or dark theme?
Watsi's primary site uses a light color scheme, with a background of #FFFFFF.Where can I find Watsi's logo?
Watsi's logo is available directly on their site (https://watsi.org). The current logo URL is included in the machine-readable JSON profile linked above.How was this brand profile generated?
This profile was extracted from https://watsi.org using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Watsi.
Methodology
Brand data on this page was extracted from https://watsi.org on 2026-07-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Watsi.