warmly.json

Warmly, Brand Identity

A complete profile of Warmly,'s visual system — colors, typography, components, and personality — extracted from Warmly. Built for designers, agents, and AI tools.

Quick Facts

Field Value
Primary #FF00D9
Accent #FF80EC
Body Font Inter
Heading Font Inter

Color Palette

Typography

Visual Assets

Brand Personality

Tone: modern · Energy: medium · Audience: B2B professionals

Warmly, Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

Working with these fonts

Not found on Google Fonts? Here are instructions that you can follow if you have permission to use the fonts:

  1. Open the company's homepage in a browser with DevTools open.
  2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
  3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
  4. For each captured font URL: right-click → Save As to download the file locally.
  5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each src: url(...) to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for response events whose Content-Type starts with font/, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Machine-Readable Profile

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Inter",
      "role": "body"
    },
    {
      "family": "Hind",
      "role": "unknown"
    }
  ],
  "colors": {
    "primary": "#FF00D9",
    "secondary": "#3898EC",
    "accent": "#FF80EC",
    "background": "#FFFFFF",
    "textPrimary": "#0F131A",
    "link": "#FF80EC"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Inter",
      "heading": "Inter"
    },
    "fontStacks": {
      "heading": [
        "Hind",
        "sans-serif"
      ],
      "body": [
        "Inter",
        "sans-serif"
      ],
      "paragraph": [
        "Inter",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "48px",
      "h2": "48px",
      "body": "20px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "16px"
  },
  "components": {},
  "images": {
    "logo": "https://cdn.prod.website-files.com/6502f0ce742f93ec6c94944f/65fb560e36cdbb6c8506c52e_c8d559b8cb578948a559d221a778d1a0_Vectors-Wrapper.svg",
    "favicon": "https://cdn.prod.website-files.com/6502f0ce742f93ec6c94944f/68c15a3153ad19d8131e7cad_Favicon.png",
    "ogImage": "https://cdn.prod.website-files.com/6502f0ce742f93ec6c94944f/698c4e4cec402dfe9e8d8084_Splash%20screen%20-%20Open%20Graph%20Image.jpg",
    "logoHref": "/",
    "logoAlt": "logo Warmly"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and the alt text matches the brand name 'Warmly'.",
    "confidence": 0.95,
    "source": "llm"
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "B2B professionals"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0,
    "colors": 0.9,
    "overall": 0.45
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and the alt text matches the brand name 'Warmly'.",
        "confidence": 0.95
      }
    },
    "buttonClassification": {
      "llmCalled": false,
      "llmSucceeded": false
    }
  }
}