Vendoo Brand Identity

A complete profile of Vendoo's visual system — colors, typography, components, and personality — extracted from https://vendoo.co. Built for designers, agents, and AI tools.

Quick Facts

Color Palette

• primary: #653CC9
• secondary: #7F56D9
• accent: #04E1CB
• background: #FFFFFF
• textPrimary: #000000
• link: #997EB6

Typography

• primary: Mulish — https://fonts.google.com/specimen/Mulish
• heading: Mulish — https://fonts.google.com/specimen/Mulish

Visual Assets

• Logo: Vendoo Logo
• Favicon: Vendoo Favicon
• Social card (og:image): Open Graph Image

UI Components

• buttonPrimary: background=#04E1CB, textColor=#22194D, borderRadius=40px, shadow=rgba(74, 58, 255, 0.1) 0px 3px 8px 0px
• buttonSecondary: background=#FFFFFF, textColor=#373069, borderRadius=40px, shadow=rgb(227, 221, 238) 0px 0px 4px 0px

Brand Personality

Tone: modern · Energy: high · Audience: online sellers and resellers

Vendoo Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

• When and How to Block an eBay Buyer - A Cheatsheet for Sellers
  • Image: Image
  • Source: Link
• Vendoo Product Updates for February 2026
  • Image: Image
  • Source: Link
• A Reseller's Guide to Vintage Fashion and Best Vintage Brands to Sell
  • Image: Image
  • Source: Link
• AI for Resellers: Harness The Power of ChatGPT and Grow Your Business
  • Image: Image
  • Source: Link
• Vendoo users who are new to Poshmark can win $1,500
  • Image: Image
  • Source: Link
• A Reseller's Guide to Keywords and SEO
  • Image: Image
  • Source: Link

Working with these fonts

Not found on Google Fonts?

Note: For individuals with permission to use the fonts:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS and copy out the matching @font-face declarations.

Machine-Readable Profile

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Mulish",
      "role": "body"
    },
    {
      "family": "Helvetica Neue",
      "role": "body"
    },
    {
      "family": "Arial",
      "role": "body"
    },
    {
      "family": "Roboto",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#653CC9",
    "secondary": "#7F56D9",
    "accent": "#04E1CB",
    "background": "#FFFFFF",
    "textPrimary": "#000000",
    "link": "#997EB6"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Mulish",
      "heading": "Mulish"
    },
    "fontStacks": {
      "heading": [
        "Mulish",
        "sans-serif"
      ],
      "body": [
        "Arial",
        "Helvetica Neue",
        "Helvetica",
        "sans-serif"
      ],
      "paragraph": [
        "Mulish",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "55px",
      "h2": "40px",
      "body": "20px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "19px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#04E1CB",
      "textColor": "#22194D",
      "borderRadius": "40px",
      "borderRadiusCorners": {
        "topLeft": "40px",
        "topRight": "40px",
        "bottomRight": "40px",
        "bottomLeft": "40px"
      },
      "shadow": "rgba(74, 58, 255, 0.1) 0px 3px 8px 0px"
    },
    "buttonSecondary": {
      "background": "#FFFFFF",
      "textColor": "#373069",
      "borderRadius": "40px",
      "borderRadiusCorners": {
        "topLeft": "40px",
        "topRight": "40px",
        "bottomRight": "40px",
        "bottomLeft": "40px"
      },
      "shadow": "rgb(227, 221, 238) 0px 0px 4px 0px"
    }
  },
  "images": {
    "logo": "https://cdn.prod.website-files.com/5f622c6681d34140afb9d542/62266c7b9c2bed88d127c893_Vendoo%20logo%20-%20For%20color%20BG-01.svg",
    "favicon": "https://cdn.prod.website-files.com/5f622c6681d34140afb9d542/5f8f5db218a3a29a4e794180_ISO-32.png",
    "ogImage": "https://cdn.prod.website-files.com/5f89bd7b1a596e191546ab56/67b35976a168bfaf3a19d573_home-page-open-graphic-2.png",
    "logoHref": "https://vendoo.co",
    "logoAlt": "Vendoo crossposting software logo"
  }
}