Vaya Brand Identity

A complete profile of Vaya's visual system — colors, typography, components, and personality — extracted from https://flyvaya.com. Built for designers, agents, and AI tools.

Colors

Primary

#6A7282

Accent

#6A7282

Body Font

Inter

Heading

Inter

Color Palette

Brand palette extracted from https://flyvaya.com.

• Primary: #6A7282 t - rgb(106, 114, 130)
• Accent: #6A7282
  • rgb(106, 114, 130)
• Background: #F9F9F9
  • rgb(249, 249, 249)
• Text Primary: #000000
  • rgb(0, 0, 0)
• Link: #6A7282
  • rgb(106, 114, 130)

Typography

Each font links to its Google Fonts page where available.

• Primary: Inter
  • Inter Google Fonts →
• Heading: Inter
  • Inter Google Fonts →
• Font Stack: Inter, sans-serif

Visual Assets

Brand Personality

Tone: modern
Energy: medium
Audience: travel enthusiasts

Vaya Brand in the Wild

Image: flyvaya.com
Source: flyvaya.com

_Image: flyvaya.com
Source: flyvaya.com

_Image: market-resized.envatousercontent.com
Source: themeforest.net

_Image: vayahealth.com
Source: vayahealth.com

_Image: s3.envato.com
Source: themeforest.net

Frequently Asked Questions

• What is Vaya's primary brand color?
  Vaya's primary brand color is #6A7282. It anchors the visual identity across their website, product UI, and marketing materials.
• What font does Vaya use?
  Vaya uses Inter as the primary typeface across body and headings.
• Does Vaya use a light or dark theme?
  Vaya's primary site uses a light color scheme, with a background of #F9F9F9.
• Where can I find Vaya's logo?
  Vaya's logo is available directly on their site (https://flyvaya.com). The current logo URL is included in the machine-readable JSON profile linked above.
• How was this brand profile generated?
  This profile was extracted from https://flyvaya.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Vaya.

Methodology

Brand data on this page was extracted from https://flyvaya.com on 2026-07-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Inter",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#6A7282",
    "accent": "#6A7282",
    "background": "#F9F9F9",
    "textPrimary": "#000000",
    "link": "#6A7282"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Inter",
      "heading": "Inter"
    },
    "fontStacks": {
      "heading": [
        "Inter",
        "sans-serif"
      ],
      "body": [
        "Inter",
        "sans-serif"
      ],
      "paragraph": [
        "Inter",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "64px",
      "h2": "64px",
      "body": "16px"
    }
  },
  "spacing": {
    "baseUnit": 8,
    "borderRadius": "0px"
  },
  "components": {},
  "images": {
    "logo": "https://www.flyvaya.com/assets/vaya-logo.png",
    "favicon": "https://www.flyvaya.com/favicon.png",
    "ogImage": "https://flyvaya.app/logo.png",
    "logoHref": "/",
    "logoAlt": "Vaya"
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "travel enthusiasts"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  }
}