# VanGo Brand Identity

A complete profile of **VanGo**'s visual system — colors, typography, components, and personality — extracted from [https://www.ridevango.com](https://www.ridevango.com/). Built for designers, agents, and AI tools.

## Color Palette

Brand palette extracted from https://www.ridevango.com.

| Color Type | Hex Code | RGB Code     |
|------------|----------|--------------|
| primary    | #000000  | rgb(0, 0, 0) |
| accent     | #0000EE  | rgb(0, 0, 238) |
| background | #FFFFFF  | rgb(255, 255, 255) |
| textPrimary| #0000EE  | rgb(0, 0, 238) |
| link       | #0000EE  | rgb(0, 0, 238) |

## Typography

Each font links to its Google Fonts page where available.

| Font Type | Name            | Google Fonts Link |
|-----------|-----------------|-------------------|
| primary   | Times New Roman | [Google Fonts →](https://fonts.google.com/specimen/Times+New+Roman) |
| heading   | Times New Roman | [Google Fonts →](https://fonts.google.com/specimen/Times+New+Roman) |

## Visual Assets

## Brand Personality

**Tone:** professional  **Energy:** medium  **Audience:** unknown

## VanGo Brand in the Wild

Image Source: [cdn.ecommercedns.uk](https://cdn.ecommercedns.uk/files/2/258962/5/40296015/vango-made-to-campaign-banner.png)  
Source: [vango.co.uk](https://www.vango.co.uk/blog/vangos-made-to-campaign)

Image Source: [branch.io](https://www.branch.io/wp-content/uploads/2022/12/vango_landing-1.png)  
Source: [branch.io](https://www.branch.io/resources/blog/optimize-your-desktop-clicks-for-easy-app-sharing/)

Image Source: [city.ridewithvia.com](https://city.ridewithvia.com/hubfs/Imported%20sitepage%20images/1714746583-62349278-437x519x437x522x0x1-St.Clair-Landing-Pag.png)  
Source: [city.ridewithvia.com](https://city.ridewithvia.com/scctd-vango)

Image Source: [cdn.dribbble.com](https://cdn.dribbble.com/userupload/43482539/file/827a79cf4bf6b57aada95b10bd310de4.jpg?resize=400x0)  
Source: [dribbble.com](https://dribbble.com/shots/25241342-Event-Management-Web-App-Login-Screen)

Image Source: [outdoor-insight.co.uk](https://www.outdoor-insight.co.uk/wp-content/uploads/2024/04/Vango-Launches-%E2%80%98Made-To-Campaign-to-Encourage-Adventure-780x470.jpg)  
Source: [outdoor-insight.co.uk](https://www.outdoor-insight.co.uk/news/vango-launches-made-to-campaign-to-encourage-adventure-2/)

## Frequently Asked Questions

**What is VanGo's primary brand color?**  
VanGo's primary brand color is #000000. It anchors the visual identity across their website, product UI, and marketing materials.

**What accent color does VanGo use?**  
VanGo uses #0000EE as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

**What font does VanGo use?**  
VanGo uses Times New Roman as the primary typeface across body and headings.

**Does VanGo use a light or dark theme?**  
VanGo's primary site uses a light color scheme, with a background of #FFFFFF.

**How was this brand profile generated?**  
This profile was extracted from https://www.ridevango.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by VanGo.

## Methodology

Brand data on this page was extracted from [https://www.ridevango.com](https://www.ridevango.com/) on 2026-07-27 using the [Firecrawl](https://firecrawl.dev/) branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by **CharacterQuilt** and is not affiliated with or endorsed by VanGo.