# Value Voting Brand Identity

A complete profile of **Value Voting**'s visual system — colors, typography, components, and personality — extracted from [https://www.valuevoting.com](https://www.valuevoting.com/). Built for designers, agents, and AI tools.

## Color Palette

Brand palette extracted from https://www.valuevoting.com.

| Color       | Hex Code | RGB                |
|-------------|----------|--------------------|
| Primary     | #049FCE  | rgb(4, 159, 206)   |
| Secondary   | #007BFF  | rgb(0, 123, 255)   |
| Accent      | #049FCE  | rgb(4, 159, 206)   |
| Background  | #FFFFFF  | rgb(255, 255, 255) |
| Text Primary| #374151  | rgb(55, 65, 81)    |
| Link        | #374151  | rgb(55, 65, 81)    |

## Typography

Each font links to its Google Fonts page where available.

| Role   | Family   | Link                                 |
|--------|----------|--------------------------------------|
| Primary| DM Sans  | [DM Sans Google Fonts →](https://fonts.google.com/specimen/DM+Sans) |
| Heading| DM Sans  | [DM Sans Google Fonts →](https://fonts.google.com/specimen/DM+Sans) |

## Visual Assets

%20!important%3B%20fill-opacity%3A%200.9%20!important%3B%22%2F%3E%3C%2Fsvg%3E)

Logo

Favicon

Social Card

## UI Components

Live previews rendered using Value Voting's actual button styles.

### Input

| Property       | Value |
|----------------|-------|
| Background     | transparent |
| Text Color     | #374151 |
| Border Color   | null |
| Border Radius  | 0px |
| Shadow         | none |

### Button Primary

| Property      | Value |
|---------------|-------|
| Background    | #049FCE |
| Text Color    | #000000 |
| Border Radius | 11.2px |
| Shadow        | none |

### Button Secondary

| Property      | Value |
|---------------|-------|
| Background    | #FFFFFF |
| Text Color    | #007BFF |
| Border Color  | #007BFF |
| Border Radius | 12px |
| Shadow        | none |

## Brand Personality

**Tone:** professional  
**Energy:** medium  
**Audience:** business professionals looking for domain purchases

## Value Voting Brand in the Wild

### Brand Assets

Image: [creativeartsandmedia.wvu.edu](https://creativeartsandmedia.wvu.edu/files/44a1fd00-1f53-4083-9557-ac475f851839/656x849?cb=f712a7fd14063bf47074e3f61ae631a3)  
Source: [creativeartsandmedia.wvu.edu](https://creativeartsandmedia.wvu.edu/news/articles/2024/08/27/art-museum-of-wvu-launches-exhibit-to-encourage-voting)

Image: [floridatoday.com](https://www.floridatoday.com/gcdn/-mm-/f3752028eeb6ca4b36211f5f5e58d98bc0401a32/c=1258-0-3321-2751/local/-/media/Brevard/2014/10/31/earlyvoting2.jpg)  
Source: [floridatoday.com](https://www.floridatoday.com/story/opinion/columnists/guest-columns/2016/10/02/power-and-value-voting/91268990/)

Image: [circle.tufts.edu](https://circle.tufts.edu/sites/default/files/2023-10/black_youth_takeaways.png)  
Source: [circle.tufts.edu](https://circle.tufts.edu/latest-research/black-youth-value-voting-have-political-ambition-face-barriers-engagement)

Image: [stout.com](https://www.stout.com/-/media/images/insights/articles/levelsofvaluepreview.gif)  
Source: [stout.com](https://www.stout.com/en/insights/article/price-differentials-between-voting-and-nonvoting-stock)

Image: [slideteam.net](https://www.slideteam.net/media/catalog/product/cache/1280x720/r/i/right_wrong_true_value_voting_ppt_icons_graphics_Slide01.jpg)  
Source: [slideteam.net](https://www.slideteam.net/right-wrong-true-value-voting-ppt-icons-graphics.html)

Image: [fredvanamstel.com](https://fredvanamstel.com/wp-content/uploads/2020/06/value_cards-1024x768.jpeg)  
Source: [fredvanamstel.com](https://fredvanamstel.com/tools/value-voting)

## Frequently Asked Questions

**What is Value Voting's primary brand color?**  
Value Voting's primary brand color is #049FCE. It anchors the visual identity across their website, product UI, and marketing materials.

**What font does Value Voting use?**  
Value Voting uses DM Sans as the primary typeface across body and headings.

**Does Value Voting use a light or dark theme?**  
Value Voting's primary site uses a light color scheme, with a background of #FFFFFF.

**Where can I find Value Voting's logo?**  
Value Voting's logo is available directly on their site ([Value Voting Logo](https://www.valuevoting.com)).

**How was this brand profile generated?**  
This profile was extracted from https://www.valuevoting.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Value Voting.

## Methodology

Brand data on this page was extracted from [https://www.valuevoting.com](https://www.valuevoting.com/) on 2026-07-27 using the [Firecrawl](https://firecrawl.dev/) branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by **CharacterQuilt** and is not affiliated with or endorsed by Value Voting.