untether labs.json

Untether Labs Brand Identity

A complete profile of Untether Labs's visual system — colors, typography, components, and personality — extracted from https://untetherlabs.com. Built for designers, agents, and AI tools.

Quick Facts

Field Value
Primary #504866
Accent #7335F9
Body Font Inter Tight
Heading Font Inter Tight

Color Palette

Typography

Visual Assets

UI Components

Brand Personality

Tone: professional · Energy: medium · Audience: healthcare professionals

Untether Labs Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

Working with these fonts

Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

  1. Open the company's homepage in a browser with DevTools open.
  2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
  3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
  4. For each captured font URL: right-click → Save As to download the file locally.
  5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each src: url(...) to point to your local file path.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Machine-Readable Profile

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Inter Tight",
      "role": "body"
    },
    {
      "family": "Redaction",
      "role": "unknown"
    },
    {
      "family": "Uncut Sans",
      "role": "unknown"
    },
    {
      "family": "Satoshi",
      "role": "unknown"
    }
  ],
  "colors": {
    "primary": "#504866",
    "secondary": "#170F2B",
    "accent": "#7335F9",
    "background": "#F8FAF9",
    "textPrimary": "#7335F9",
    "link": "#7335F9"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Inter Tight",
      "heading": "Inter Tight"
    },
    "fontStacks": {
      "heading": [
        "Inter Tight",
        "sans-serif"
      ],
      "body": [
        "Redaction",
        "sans-serif"
      ],
      "paragraph": [
        "Inter Tight",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "58px",
      "h2": "23.94px",
      "body": "18px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "20px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#7335F9",
      "textColor": "#FFFFFF",
      "borderRadius": "16px",
      "borderRadiusCorners": {
        "topLeft": "16px",
        "topRight": "16px",
        "bottomRight": "16px",
        "bottomLeft": "16px"
      },
      "shadow": "rgba(55, 88, 249, 0.2) 0px 6px 28px 0px inset, rgba(0, 0, 0, 0.09) 0px 24.591px 9.755px 0px inset, rgba(255, 255, 255, 0.17) 0px 10.823px 32.468px 0px inset, rgba(186, 207, 234, 0.4) 1.353px 1.353px 1.353px 0px inset, rgba(7, 37, 137, 0.25) -1.353px -1.353px 6.262px 0px inset"
    }
  },
  "images": {
    "logo": "https://cdn.prod.website-files.com/6509c43d050ad80a179bf9fb/650a8df66cb14603dbaaab84_site_untether_logo.svg",
    "favicon": "https://cdn.prod.website-files.com/6509c43d050ad80a179bf9fb/650bf890516389f0667ce5d1_untether_logo_li_square32.png",
    "ogImage": null
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 1,
    "reasoning": "Logo rejected: Red flags detected (menu word). Selected #1 because it is visible, located in the header, links to the homepage, and matches the favicon, indicating it is the main brand logo.",
    "confidence": 0.95,
    "rejected": true,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 0,
      "text": "Request a demo",
      "reasoning": "Button #0 is selected as the primary CTA because it uses a vibrant brand color (#7335F9) and has action-oriented text ('Request a demo'). It is styled with a class indicating primary importance ('button-primary')."
    },
    "secondary": {
      "index": -1,
      "text": "N/A",
      "reasoning": "Both buttons have the same background color (#7335F9), making it impossible to select a secondary button with a different color."
    },
    "confidence": 0.9
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "healthcare professionals"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.9,
    "colors": 0.95,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 1,
        "selectedLogoReasoning": "Selected #1 because it is visible, located in the header, links to the homepage, and matches the favicon, indicating it is the main brand logo.",
        "confidence": 0.95
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}