llms.txt

Unit Brand Identity

A complete profile of Unit's visual system — colors, typography, components, and personality.

Quick Facts

Field Value
Primary #3898EC
Accent #3898EC
Body Font Suisse International
Heading Font Suisse International

Color Palette

Typography

Visual Assets

UI Components

Brand Personality

Tone: professional · Energy: medium · Audience: businesses looking for embedded finance solutions

Unit Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

Working with these fonts

Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

  1. Open the company's homepage in a browser with DevTools open.
  2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
  3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
  4. For each captured font URL: right-click → Save As to download the file locally.
  5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each src: url(...) to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for response events whose Content-Type starts with font/, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Machine-Readable Profile

{
 "colorScheme": "light",
 "fonts": [
  {
   "family": "Suisse International",
   "role": "body"
  }
 ],
 "colors": {
  "primary": "#3898EC",
  "secondary": "#FF4C24",
  "accent": "#3898EC",
  "background": "#FFFFFF",
  "textPrimary": "#000000",
  "link": "#CEFFE5"
 },
 "typography": {
  "fontFamilies": {
   "primary": "Suisse International",
   "heading": "Suisse International"
  },
  "fontStacks": {
   "heading": [
    "Suisse International",
    "Arial",
    "sans-serif"
   ],
   "body": [
    "Suisse International",
    "Arial",
    "sans-serif"
   ],
   "paragraph": [
    "Suisse International",
    "Arial",
    "sans-serif"
   ]
  },
  "fontSizes": {
   "h1": "56px",
   "h2": "40px",
   "body": "16px"
  }
 },
 "spacing": {
  "baseUnit": 4,
  "borderRadius": "8px"
 },
 "components": {
  "buttonPrimary": {
   "background": "#000000",
   "textColor": "#FFFFFF",
   "borderRadius": "40px",
   "borderRadiusCorners": {
    "topLeft": "40px",
    "topRight": "40px",
    "bottomRight": "40px",
    "bottomLeft": "40px"
   },
   "shadow": "none"
  },
  "buttonSecondary": {
   "background": "transparent",
   "textColor": "#000000",
   "borderColor": "#E6E6E6",
   "borderRadius": "20px",
   "borderRadiusCorners": {
    "topLeft": "20px",
    "topRight": "20px",
    "bottomRight": "20px",
    "bottomLeft": "20px"
   },
   "shadow": "none"
  }
 },
 "images": {
  "logo": "https://cdn.prod.website-files.com/67ab6f3014e9ebd84ecef25a/67ab6f3014e9ebd84ecef291_Unit%20Logo.svg",
  "favicon": "https://cdn.prod.website-files.com/67ab6f3014e9ebd84ecef25a/67d195658aff807820ec8977_Favicon%2032.png",
  "ogImage": "https://cdn.prod.website-files.com/67ab6f3014e9ebd84ecef25a/67e5763fa028b43285075c2a_Linkimage%20(1).png",
  "logoHref": "/",
  "logoAlt": "The unit logo"
 },
 "__llm_logo_reasoning": {
  "selectedIndex": 0,
  "reasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and the alt text matches the brand name 'Unit'.",
  "confidence": 0.95,
  "source": "llm"
 },
 "__llm_button_reasoning": {
  "primary": {
   "index": 2,
   "text": "See all resources",
   "reasoning": "Button #1 ('See all resources') is likely the primary CTA due to its prominent placement, use of a dark background (#000000), and clear action-oriented text. It stands out among the other buttons with its bold color and rounded design."
  },
  "secondary": {
   "index": 14,
   "text": "Read more: Enterprise-grade financial infrastructure",
   "reasoning": "Button #0 ('Read more: Enterprise-grade financial infrastructure') is selected as secondary due to its transparent background, which contrasts with the primary button's dark color, and its informative, less urgent text."
  },
  "confidence": 0.9
 },
 "personality": {
  "tone": "professional",
  "energy": "medium",
  "targetAudience": "businesses looking for embedded finance solutions"
 },
 "designSystem": {
  "framework": "custom",
  "componentLibrary": ""
 },
 "confidence": {
  "buttons": 0.9,
  "colors": 0.9,
  "overall": 0.9
 },
 "__llm_metadata": {
  "logoSelection": {
   "llmCalled": true,
   "llmSucceeded": true,
   "finalSource": "llm",
   "rawLogoSelection": {
    "selectedLogoIndex": 0,
    "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and the alt text matches the brand name 'Unit'.",
    "confidence": 0.95
   }
  },
  "buttonClassification": {
   "llmCalled": true,
   "llmSucceeded": true
  }
 }
}