TripActions Brand Identity

A complete profile of TripActions's visual system — colors, typography, components, and personality — extracted from https://navan.com. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://navan.com.

• primary: #6307F8
• secondary: #E1E2FE
• accent: #6307F8
• background: #FFFFFF
• textPrimary: #15002C
• link: #15002C

Typography

Each font links to its Google Fonts page where available.

• primary: Inter
• heading: Inter

Inter Google Fonts →

UI Components

Live previews rendered using TripActions's actual button styles.

• Button Primary:

  • background: #6307F8
  • textColor: #FFFFFF
  • borderColor: #6307F8
  • borderRadius: 9999px
  • shadow: none

• Button Secondary:

  • background: transparent
  • textColor: #15002C
  • borderColor: #15002C
  • borderRadius: 9999px
  • shadow: none

Brand Personality

• Tone: professional
• Energy: medium
• Audience: corporate clients

TripActions Brand in the Wild

Image Source: navan.com

Image Source: navan.com

Image Source: navan.com

Image Source: investors.navan.com

Frequently Asked Questions

What is TripActions's primary brand color?

TripActions's primary brand color is #6307F8.

What font does TripActions use?

TripActions uses Inter as the primary typeface across body and headings.

Does TripActions use a light or dark theme?

TripActions's primary site uses a light color scheme, with a background of #FFFFFF.

Where can I find TripActions's logo?

TripActions's logo is available directly on their site (https://navan.com).

How was this brand profile generated?

This profile was extracted from https://navan.com using the Firecrawl branding extraction API.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling:

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Inter",
      "role": "body"
    },
    {
      "family": "Sanomat",
      "role": "unknown"
    }
  ],
  "colors": {
    "primary": "#6307F8",
    "secondary": "#E1E2FE",
    "accent": "#6307F8",
    "background": "#FFFFFF",
    "textPrimary": "#15002C",
    "link": "#15002C"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Inter",
      "heading": "Inter"
    },
    "fontStacks": {
      "heading": [
        "Sanomat",
        "ui-serif"
      ],
      "body": [
        "Inter",
        "ui-sans-serif",
        "system-ui"
      ],
      "paragraph": [
        "Inter",
        "ui-sans-serif",
        "system-ui"
      ]
    },
    "fontSizes": {
      "h1": "45px",
      "h2": "42px",
      "body": "15px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "12px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#6307F8",
      "textColor": "#FFFFFF",
      "borderColor": "#6307F8",
      "borderRadius": "9999px",
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "transparent",
      "textColor": "#15002C",
      "borderColor": "#15002C",
      "borderRadius": "9999px",
      "shadow": "none"
    }
  },
  "images": {
    "logo": "data:image/svg+xml;utf8,%3Csvg%20width%3D%2290%22%20height%3D%2220%22%20viewBox%3D%220%200%201026%20231%22%20fill%3D%22none%22%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%3E%3Cpath%20d%3D%22M197.1%20227.2h-46.7c-2.6-149.1-9-185.6-29.4-185.6-27.9%200-52.5%2084.2-79.4%20185.6H0V3.2h45.8v102.4C65.3%2044.8%2088.3%200%20127.7%200c57%200%2066.5%2069.8%2069.4%20227.2ZM426.9%20227.2h-42.6c-42.5-39.7-80.6-70.4-104.3-70.4-10.2%200-16.3%206-18.9%2018.3L250%20227.2h-34.5C241.9%20120%20256%200%20321.3%200c65.3%200%2079.3%20119.7%20105.6%20227.2Zm-154-103c2.6-.4%205.5-.7%208.4-.7%2026.2%200%2054.7%2018%2084.8%2042.6-17-76.8-31-124.5-50.9-124.5-16.6%200-29.4%2031.7-42.2%2082.6ZM408.6%203.2H456c22.4%20105%2038%20185.6%2062%20185.6S559.8%20105%20581.5%203.2H616c-26.6%20107.2-40.3%20227.2-103.7%20227.2-63.3%200-77.4-120-103.7-227.2ZM809%20227.2h-42.6c-42.6-39.7-80.6-70.4-104.3-70.4-10.3%200-16.3%206-18.9%2018.3L632%20227.2h-34.6C624%20120%20638.1%200%20703.4%200S782.7%20119.7%20809%20227.2Zm-154-103c2.6-.4%205.5-.7%208.4-.7%2026.2%200%2054.7%2018%2084.8%2042.6-17-76.8-31-124.5-51-124.5-16.6%200-29.4%2031.7-42.2%2082.6ZM1025.3%20227.2h-46.8c-2.5-149.1-9-185.6-29.4-185.6-27.8%200-52.5%2084.2-79.4%20185.6h-41.6V3.2H874v102.4C893.4%2044.8%20916.5%200%20956%200c56.9%200%2066.5%2069.8%2069.4%20227.2Z%22%2F%3E%3C%2Fsvg%3E",
    "favicon": "https://navan.com/favicon.ico",
    "ogImage": "https://images.ctfassets.net/r49k2skuorjz/6FIv7ITxTTSkfATgwmVUN6/d991df51e415434ccd32ca0c609a6a3d/Share-image.webp",
    "logoHref": "/",
    "logoAlt": "Navan - Business Travel Solutions & Expense Management"
  }
}