# Travo Brand Identity

A complete profile of **Travo**'s visual system — colors, typography, components, and personality — extracted from [https://www.travoai.com/](https://www.travoai.com/). Built for designers, agents, and AI tools.

## Color Palette

Brand palette extracted from https://www.travoai.com/.  
**primary**  
`#1C398E`  
`rgb(28, 57, 142)`  
**secondary**  
`#6B7280`  
`rgb(107, 114, 128)`  
**accent**  
`#155DFC`  
`rgb(21, 93, 252)`  
**background**  
`#FFFFFF`  
`rgb(255, 255, 255)`  
**textPrimary**  
`#171717`  
`rgb(23, 23, 23)`  
**link**  
`#155DFC`  
`rgb(21, 93, 252)`

## Typography

Each font links to its Google Fonts page where available.

**primary**  
Switzer

**heading**  
Playfair Display  
[Playfair Display Google Fonts →](https://fonts.google.com/specimen/Playfair+Display)

## Visual Assets

Logo  
  
Favicon

## UI Components

Live previews rendered using Travo's actual button styles.

**Button Primary**  
- **background**: `#1C398E`  
- **textColor**: `#FFFFFF`  
- **borderRadius**: `33554400px`  
- **shadow**: `rgba(0, 0, 0, 0) 0px 0px 0px 0px`

**Button Secondary**  
- **background**: `#FAFAFA`  
- **textColor**: `#1C398E`  
- **borderColor**: `#1C398E`  
- **borderRadius**: `8px`  
- **shadow**: `none`

## Brand Personality

**Tone:** professional  
**Energy:** medium  
**Audience:** real estate professionals

## Travo Brand in the Wild

Image: [travoai.com](https://www.travoai.com/1024.png)  
Source: [travoai.com](https://travoai.com/)

Image: [travoai.com](https://www.travoai.com/svangel-logo.png)  
Source: [travoai.com](https://travoai.com/)

Image: [travoai.com](https://www.travoai.com/yc-logo-white-cropped.png)  
Source: [travoai.com](https://travoai.com/)

Image: [mir-s3-cdn-cf.behance.net](https://mir-s3-cdn-cf.behance.net/project_modules/1400/efe6ba164698073.63fb7a6173340.jpg)  
Source: [behance.net](https://www.behance.net/gallery/164698073/Travel-Agency-TRAVO-landing-page)

## Frequently Asked Questions

**What is Travo's primary brand color?**  
Travo's primary brand color is `#1C398E`. It anchors the visual identity across their website, product UI, and marketing materials.

**What accent color does Travo use?**  
Travo uses `#155DFC` as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

**What font does Travo use?**  
Travo uses Switzer for body text and Playfair Display for headings. Fonts were detected on https://www.travoai.com/ as part of their live design system.

**Does Travo use a light or dark theme?**  
Travo's primary site uses a light color scheme, with a background of `#FFFFFF`.

**Where can I find Travo's logo?**  
Travo's logo is available directly on their site (https://www.travoai.com/). The current logo URL is included in the machine-readable JSON profile linked above.

**How was this brand profile generated?**  
This profile was extracted from https://www.travoai.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Travo.

## Methodology

Brand data on this page was extracted from [https://www.travoai.com/](https://www.travoai.com/) on 2026-07-27 using the [Firecrawl](https://firecrawl.dev/) branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by **CharacterQuilt** and is not affiliated with or endorsed by Travo.