Trace Brand: Colors, Fonts, Logo & Visual Identity
Trace Brand Identity
A complete profile of Trace's visual system — colors, typography, components, and personality — extracted from http://tracetec.co. Built for designers, agents, and AI tools.
Primary
Color
- Primary: #CBFB45
- Accent: #CBFB45
Typography
- Body Font: DM Sans
- Heading: DM Sans
Color Palette
Brand palette extracted from http://tracetec.co.
- Primary: #CBFB45
- rgb(203, 251, 69)
- Secondary: #E96F37
- rgb(233, 111, 55)
- Accent: #CBFB45
- rgb(203, 251, 69)
- Background: #0F0F0F
- rgb(15, 15, 15)
- Text Primary: #0F0F0F
- rgb(15, 15, 15)
- Link: #0000EE
- rgb(0, 0, 238)
Typography
Each font links to its Google Fonts page where available.
- Primary: DM Sans Google Fonts →
- Heading: DM Sans Google Fonts →
Visual Assets
Favicon
Social Card
UI Components
Button Primary
- Background: #0F0F0F
- Text Color: #0000EE
- Border Radius: 500px
- Shadow: none
Button Secondary
- Background: #FFFFFF
- Text Color: #0000EE
- Border Radius: 10px
- Shadow: rgba(0, 0, 0, 0.25) 0px 1px 2px 0px
Brand Personality
- Tone: modern
- Energy: medium
- Audience: tech-savvy professionals
Trace Brand in the Wild
Image: framerusercontent.com
Source: tracetec.co
Image: framerusercontent.com
Source: tracetec.co
Image: framerusercontent.com
Source: tracetec.co
Image: framerusercontent.com
Source: tracetec.co
Image: framerusercontent.com
Source: tracetec.co
Image: framerusercontent.com
Source: tracetec.co
Frequently Asked Questions
What is Trace's primary brand color?
Trace's primary brand color is #CBFB45. It anchors the visual identity across their website, product UI, and marketing materials.
What font does Trace use?
Trace uses DM Sans as the primary typeface across body and headings.
Does Trace use a light or dark theme?
Trace's primary site uses a dark color scheme, with a background of #0F0F0F.
How was this brand profile generated?
This profile was extracted from http://tracetec.co using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Trace.
Methodology
Brand data on this page was extracted from http://tracetec.co on 2026-07-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Trace.
Machine-Readable Profile
Direct endpoints for agents, designers, and tooling. No login or auth required.