# Thndr Brand Identity

A complete profile of **Thndr**'s visual system — colors, typography, components, and personality — extracted from http://www.thndr.app. Built for designers, agents, and AI tools.

- Page: https://characterquilt.com/branding/thndr
- Machine-readable JSON: https://characterquilt.com/branding/thndr.json
- Per-page llms.txt: https://characterquilt.com/branding/thndr/llms.txt

## Quick Facts

| Field | Value |
|---|---|
| Primary | #2962FF |
| Accent | #2575FC |
| Body Font | DM Sans |
| Heading Font | Recoleta |

## Color Palette

- primary: #2962FF
- secondary: #4B00E7
- accent: #2575FC
- background: #FFFFFF
- textPrimary: #000000
- link: #2575FC

## Typography

- primary: DM Sans — https://fonts.google.com/specimen/DM+Sans
- heading: Recoleta — https://fonts.google.com/specimen/Recoleta

## Visual Assets

- Logo: https://thndr.app/wp-content/uploads/2024/01/download-3.png
- Favicon: https://thndr.app/wp-content/uploads/2024/01/cropped-Thndr-Flag-black-32x32.png

## UI Components

- input: background=transparent, textColor=#000000, borderColor=null, borderRadius=0px, shadow=none

## Brand Personality

Tone: modern · Energy: medium · Audience: tech-savvy individuals

## Thndr Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

- **Thndr Recognized by “World Economic Forum as 2025 Technology Pioneer”**
  - Image: https://thndr.app/blogpost/wp-content/uploads/sites/2/2024/06/AZN-Blogpost-EN.png
  - Source: https://thndr.app/blogpost/thndr-recognized-by-world-economic-forum-as-2025-technology-pioneer/
- **Learn In Person – Thndr Learn SA**
  - Image: https://thndr.app/learn-sa/wp-content/uploads/sites/14/2022/09/IMG_0513.jpg
  - Source: https://thndr.app/learn-sa/learn-in-person/
- **Introducing Self-Managed Kubernetes at Thndr: A path to Modern Deployment**
  - Image: https://thndr.app/blogpost/wp-content/uploads/sites/2/2024/11/Blog-IPO-1.png
  - Source: https://thndr.app/blogpost/introducing-self-managed-kubernetes-at-thndr-a-path-to-modern-deployment/
- **Thndr Blog**
  - Image: https://thndr.app/blogpost/wp-content/uploads/sites/2/2025/08/NBK-Blog-551x431.jpg
  - Source: https://thndr.app/blogpost/
- **A smarter Thndr app**
  - Image: https://thndr.app/blogpost/wp-content/uploads/sites/2/2025/02/Blog-New-1.png
  - Source: https://thndr.app/blogpost/a-smarter-thndr-app/
- **Posts - Thndr**
  - Image: https://thndr.app/wp-content/uploads/2025/09/QUANTUM-Blog-banner.png
  - Source: https://thndr.app/posts/

## Working with these fonts

Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.