The Centre for Effective Altruism Brand Identity

A complete profile of The Centre for Effective Altruism's visual system — colors, typography, components, and personality — extracted from http://effectivealtruism.org. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from http://effectivealtruism.org.

primary

#F18251

rgb(241, 130, 81)

secondary

#F59469

rgb(245, 148, 105)

accent

#F4EFE9

rgb(244, 239, 233)

background

#F4EFE9

rgb(244, 239, 233)

txtPrimary

#000000

rgb(0, 0, 0)

link

#C9D7D8

rgb(201, 215, 216)

Typography

Each font links to its Google Fonts page where available.

primary

Arial

heading

Inter

Visual Assets

Logo

Favicon

Social Card

UI Components

Live previews rendered using The Centre for Effective Altruism's actual button styles.

Input

input

background#FFFFFFtextColor#212121borderColornullborderRadius0pxshadownone

Button Primary

buttonPrimary

background#F4EFE9textColor#FFFFFFborderColor#FFFFFFborderRadius0pxshadownone

Button Secondary

buttonSecondary

background#FFFFFFtextColor#000000borderColor#FFFFFFborderRadius0pxshadownone

Brand Personality

Tone: professionalEnergy: mediumAudience: Individuals interested in altruism and philanthropy

Frequently Asked Questions

What is The Centre for Effective Altruism's primary brand color?

The Centre for Effective Altruism's primary brand color is #F18251. It anchors the visual identity across their website, product UI, and marketing materials.

What accent color does The Centre for Effective Altruism use?

The Centre for Effective Altruism uses #F4EFE9 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

What font does The Centre for Effective Altruism use?

The Centre for Effective Altruism uses Arial for body text and Inter for headings. Fonts were detected on http://effectivealtruism.org as part of their live design system.

Does The Centre for Effective Altruism use a light or dark theme?

The Centre for Effective Altruism's primary site uses a light color scheme, with a background of #F4EFE9.

Where can I find The Centre for Effective Altruism's logo?

The Centre for Effective Altruism's logo is available directly on their site (http://effectivealtruism.org). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from http://effectivealtruism.org using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles.