# Supertone Brand Identity

A complete profile of **Supertone**'s visual system — colors, typography, components, and personality — extracted from [https://www.supertone.com](https://www.supertone.com/). Built for designers, agents, and AI tools.

## Color Palette

Brand palette extracted from https://www.supertone.com.

| Type     | Color Code | RGB Values             |
|----------|------------|------------------------|
| primary  | #6B7280    | rgb(107, 114, 128)     |
| secondary| #4B5563    | rgb(75, 85, 99)        |
| accent   | #111827    | rgb(17, 24, 39)        |
| background| #111827   | rgb(17, 24, 39)        |
| textPrimary| #FFFFFF  | rgb(255, 255, 255)     |
| link     | #111827    | rgb(17, 24, 39)        |

## Typography

Each font links to its Google Fonts page where available.

| Type      | Font Family | Link                        |
|-----------|-------------|-----------------------------|
| primary   | Roboto      | Roboto [Google Fonts →](https://fonts.google.com/specimen/Roboto) |
| heading   | Roboto      | Roboto [Google Fonts →](https://fonts.google.com/specimen/Roboto) |

```
Not found on Google Fonts? Follow these instructions if you have permission to use the fonts:
1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS and copy out the matching @font-face declarations.
```

## Visual Assets

## UI Components

Live previews rendered using Supertone's actual button styles.

| Button Type    | Background Color | Text Color | Border Radius |
|----------------|-------------------|-------------|----------------|
| Button Primary | #111827           | #FFFFFF     | 8px            |
| Button Secondary| transparent       | #000000     | 12px           |

## Brand Personality

**Tone:** modern  
**Energy:** medium  
**Audience:** musicians and music producers

## Supertone Brand in the Wild

Source: [reddit.com](https://www.reddit.com/r/vintageads/comments/1h524wm/supertone_national_triolian_guitar_resonator/)

Source: [musically.com](https://musically.com/2025/07/11/k-pop-act-big-ocean-jj-used-supertone-ai-voice-tech-for-new-single/)

Source: [supertone.ai](https://www.supertone.ai/en/play)

Source: [koreajoongangdaily.joins.com](https://koreajoongangdaily.joins.com/2023/01/31/business/industry/HYBE-Supertone-AI/20230131115559236.html)

Source: [supertone.ai](https://www.supertone.ai/en/play)

## Frequently Asked Questions

**What is Supertone's primary brand color?**  
Supertone's primary brand color is #6B7280. It anchors the visual identity across their website, product UI, and marketing materials.

**What accent color does Supertone use?**  
Supertone uses #111827 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

**What font does Supertone use?**  
Supertone uses Roboto as the primary typeface across body and headings.

**Does Supertone use a light or dark theme?**  
Supertone's primary site uses a light color scheme, with a background of #111827.

**How was this brand profile generated?**  
This profile was extracted from https://www.supertone.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Supertone.

## Methodology

Brand data on this page was extracted from [https://www.supertone.com](https://www.supertone.com/) on 2026-07-27 using the [Firecrawl](https://firecrawl.dev/) branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles.

### Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required:

```
{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Roboto",
      "role": "body"
    },
    {
      "family": "Helvetica Neue",
      "role": "body"
    },
    {
      "family": "Arial",
      "role": "body"
    },
    {
      "family": "Noto Sans",
      "role": "body"
    },
    {
      "family": "Segoe UI",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#6B7280",
    "secondary": "#4B5563",
    "accent": "#111827",
    "background": "#111827",
    "textPrimary": "#FFFFFF",
    "link": "#111827"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Roboto",
      "heading": "Roboto"
    },
    "fontStacks": {
      "heading": [
        "ui-sans-serif",
        "system-ui",
        "-apple-system",
        "BlinkMacSystemFont",
        "Segoe UI",
        "Roboto",
        "Helvetica Neue",
        "Arial",
        "Noto Sans",
        "sans-serif",
        "Apple Color Emoji",
        "Noto Color Emoji"
      ],
      "body": [
        "ui-sans-serif",
        "system-ui",
        "-apple-system",
        "BlinkMacSystemFont",
        "Segoe UI",
        "Roboto",
        "Helvetica Neue",
        "Arial",
        "Noto Sans",
        "sans-serif",
        "Apple Color Emoji",
        "Noto Color Emoji"
      ],
      "paragraph": [
        "ui-sans-serif",
        "system-ui",
        "-apple-system",
        "BlinkMacSystemFont",
        "Segoe UI",
        "Roboto",
        "Helvetica Neue",
        "Arial",
        "Noto Sans",
        "sans-serif",
        "Apple Color Emoji",
        "Noto Color Emoji"
      ]
    },
    "fontSizes": {
      "h1": "60px",
      "h2": "36px",
      "body": "16px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "6px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#111827",
      "textColor": "#FFFFFF",
      "borderRadius": "8px",
      "borderRadiusCorners": {
        "topLeft": "8px",
        "topRight": "8px",
        "bottomRight": "8px",
        "bottomLeft": "8px"
      },
      "shadow": "rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgb(59, 130, 246) 0px 0px 4px 1px, rgb(128, 0, 128) 1px 1px 3px 0px"
    },
    "buttonSecondary": {
      "background": "transparent",
      "textColor": "#000000",
      "borderColor": "#BFDBFE",
      "borderRadius": "12px",
      "borderRadiusCorners": {
        "topLeft": "12px",
        "topRight": "12px",
        "bottomRight": "12px",
        "bottomLeft": "12px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": null,
    "favicon": null,
    "ogImage": "https://www.supertone.com/assets/producer-bw.jpg"
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "musicians and music producers"
  },
  "designSystem": {
    "framework": "tailwind",
    "componentLibrary": ""
  }
}
```
