# SubscriptionFlow Brand Identity

A complete profile of **SubscriptionFlow**'s visual system — colors, typography, components, and personality — extracted from [http://www.subscriptionflow.com](http://www.subscriptionflow.com/). Built for designers, agents, and AI tools.

## Color Palette

Brand palette extracted from http://www.subscriptionflow.com.

- **Primary**: #64648C (rgb(100, 100, 140))
- **Secondary**: #FD7B03 (rgb(253, 123, 3))
- **Accent**: #FD7B03 (rgb(253, 123, 3))
- **Background**: #FFFFFF (rgb(255, 255, 255))
- **Text Primary**: #020D26 (rgb(2, 13, 38))
- **Link**: #020D26 (rgb(2, 13, 38))

## Typography

Each font links to its Google Fonts page where available.

- **Primary Font**: IBM Plex Sans [Google Fonts →](https://fonts.google.com/specimen/IBM+Plex+Sans)
- **Heading Font**: IBM Plex Sans [Google Fonts →](https://fonts.google.com/specimen/IBM+Plex+Sans)

## Visual Assets

## UI Components

Live previews rendered using SubscriptionFlow's actual button styles.

### Button Primary
- **Background**: #FD7B03
- **Text Color**: #64648C
- **Border Radius**: 50px
- **Shadow**: rgba(204, 169, 44, 0.4) 0px 0px 0px 0px

## Brand Personality

- **Tone**: professional  
- **Energy**: medium  
- **Audience**: businesses looking for subscription management solutions

## SubscriptionFlow Brand in the Wild

Image: [support.subscriptionflow.com](https://support.subscriptionflow.com/hc/article_attachments/34638541784601)  
Source: [support.subscriptionflow.com](https://support.subscriptionflow.com/hc/en-us/articles/28531357754777-Peach-Payments)

Image: [subscriptionflow.com](https://www.subscriptionflow.com/wp-content/uploads/2026/04/blog-post653.jpg.webp)  
Source: [subscriptionflow.com](https://www.subscriptionflow.com/blog/)

Image: [support.subscriptionflow.com](https://support.subscriptionflow.com/hc/article_attachments/34637870790937)  
Source: [support.subscriptionflow.com](https://support.subscriptionflow.com/hc/en-us/articles/28531357754777-Peach-Payments)

Image: [subscriptionflow.com](https://www.subscriptionflow.com/wp-content/uploads/2026/04/blog-post650-1024x683.jpg.webp)  
Source: [subscriptionflow.com](https://www.subscriptionflow.com/blog/)

## Frequently Asked Questions

**What is SubscriptionFlow's primary brand color?**  
SubscriptionFlow's primary brand color is #64648C. It anchors the visual identity across their website, product UI, and marketing materials.

**What accent color does SubscriptionFlow use?**  
SubscriptionFlow uses #FD7B03 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

**What font does SubscriptionFlow use?**  
SubscriptionFlow uses IBM Plex Sans as the primary typeface across body and headings.

**Does SubscriptionFlow use a light or dark theme?**  
SubscriptionFlow's primary site uses a light color scheme, with a background of #FFFFFF.

**Where can I find SubscriptionFlow's logo?**  
SubscriptionFlow's logo is available directly on their site (http://www.subscriptionflow.com). The current logo URL is included in the machine-readable JSON profile linked above.

**How was this brand profile generated?**  
This profile was extracted from http://www.subscriptionflow.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by SubscriptionFlow.

## Methodology

Brand data on this page was extracted from [http://www.subscriptionflow.com](http://www.subscriptionflow.com/) on 2026-07-27 using the [Firecrawl](https://firecrawl.dev/) branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content.