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"confidence": 0.9,
"source": "llm"
},
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"text": "Start building for free",
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},
"secondary": {
"index": 6,
"text": "Talk to an expert",
"reasoning": "Button #6 ('Talk to an expert') is selected as secondary because it has a transparent background, providing a contrast to the primary button's blue color."
},
"confidence": 0.95
},
"personality": {
"tone": "modern",
"energy": "medium",
"targetAudience": "developers and tech companies"
},
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"componentLibrary": ""
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"confidence": {
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"llmSucceeded": true,
"finalSource": "llm",
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},
"buttonClassification": {
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"llmSucceeded": true
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"images": [
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"alt": "What is passwordless authentication?",
"source_url": "https://stytch.com/blog/what-is-passwordless-authentication/",
"image_url": "https://cdn.sanity.io/images/3jwyzebk/production/bb3673512e091ec74c86f66940df1f4b67a7a410-4752x2964.png",
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"alt": "Build a no-code signup & onboarding flow with Feathery + Stytch",
"source_url": "https://stytch.com/blog/feathery-stytch/",
"image_url": "https://cdn.sanity.io/images/3jwyzebk/production/e96829678608bcbd03cb71cd5752ea75c7efa3e8-1584x864.png?auto=format&fit=max&w=3840&q=75",
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"alt": "What are SAML assertions?",
"source_url": "https://stytch.com/blog/saml-assertions/",
"image_url": "https://cdn.sanity.io/images/3jwyzebk/production/bc8c032031019a49f3be5bcb767e492c760a771e-4752x5583.png?auto=format&fit=max&w=3840&q=75",
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"alt": "Designing for dark mode",
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"alt": "Webhooks security best practices",
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"font_resources": [
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"google_fonts_url": "https://fonts.google.com/specimen/Whitney-Book"
},
{
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"google_fonts_url": "https://fonts.google.com/specimen/Whitney-Book"
}
],
"google_fonts_css": "https://fonts.googleapis.com/css2?family=Whitney-Book&family=Whitney-Book&display=swap",
"font_download_note": "Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.",
"page_url": "https://characterquilt.com/branding/stytch",
"agent_instructions": "You are designing or implementing in Stytch's brand identity.\n\n# Brand profile\n- Company: Stytch\n- Source: https://stytch.com/\n- Color scheme: light\n\n# Colors\n- primary: #0D122B\n- secondary: #E6FD13\n- accent: #B2D6DE\n- background: #FBFAF9\n- textPrimary: #1D1D1D\n- link: #B2D6DE\n\n# Typography\n- primary: Whitney-Book — https://fonts.google.com/specimen/Whitney-Book\n- heading: Whitney-Book — https://fonts.google.com/specimen/Whitney-Book\n\nLoad all fonts at once: \n\n# UI Components\n- buttonPrimary: background=#B2D6DE, textColor=#1D1D1D, borderRadius=4px, shadow=none\n- buttonSecondary: background=transparent, textColor=#1D1D1D, borderColor=#CECECE, borderRadius=4px, shadow=none\n\n# Brand voice\n- Tone: modern\n- Energy: medium\n- Audience: developers and tech companies\n\n# Working with these fonts\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n# Full machine-readable profile\nhttps://characterquilt.com/branding/stytch.json",
"page_markdown": "# Stytch Brand Identity\n\nA complete profile of **Stytch**'s visual system — colors, typography, components, and personality — extracted from https://stytch.com/. Built for designers, agents, and AI tools.\n\n- Page: https://characterquilt.com/branding/stytch\n- Machine-readable JSON: https://characterquilt.com/branding/stytch.json\n- Per-page llms.txt: https://characterquilt.com/branding/stytch/llms.txt\n\n## Quick Facts\n\n| Field | Value |\n|---|---|\n| Primary | #0D122B |\n| Accent | #B2D6DE |\n| Body Font | Whitney-Book |\n| Heading Font | Whitney-Book |\n\n## Color Palette\n\n- primary: #0D122B\n- secondary: #E6FD13\n- accent: #B2D6DE\n- background: #FBFAF9\n- textPrimary: #1D1D1D\n- link: #B2D6DE\n\n## Typography\n\n- primary: Whitney-Book — https://fonts.google.com/specimen/Whitney-Book\n- heading: Whitney-Book — https://fonts.google.com/specimen/Whitney-Book\n\n## Visual Assets\n\n- Logo: data:image/svg+xml;utf8,%3Csvg%20fill%3D%22none%22%20height%3D%2248%22%20viewBox%3D%220%200%2047%2024%22%20width%3D%2294%22%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20data-fc-idx%3D%220%22%3E%3Cpath%20clip-rule%3D%22evenodd%22%20d%3D%22M3.57724%209.09191C3.57724%209.96357%203.94583%2010.3612%204.98388%2010.6088L4.98195%2010.6108L6.34119%2010.9397C8.34087%2011.4312%209.23381%2012.4141%209.23381%2014.1235C9.23381%2016.4115%207.67625%2017.7233%205.15028%2017.7233C2.62432%2017.7233%201.18962%2016.5653%201%2014.3702H3.1864C3.32571%2015.4721%204.01548%2016.0313%205.15028%2016.0313C6.28508%2016.0313%207.01936%2015.417%207.01936%2014.467C7.01936%2013.5711%206.56563%2013.1203%205.40472%2012.8601L4.03193%2012.5456C2.81297%2012.2544%201.36182%2011.465%201.36182%209.34635C1.36182%207.34473%202.89617%206%205.18027%206C7.63755%206%208.90972%206.97614%209.06741%208.98066H6.79105C6.68269%208.09449%206.14577%207.66205%205.15125%207.66205C4.22445%207.66205%203.57724%208.21929%203.57724%209.08998V9.09191ZM35.5334%2011.9391C35.3709%2011.109%2034.834%2010.722%2033.8511%2010.722H33.7089C32.4183%2010.722%2031.5824%2011.7407%2031.5824%2013.3148C31.5824%2014.8888%2032.4164%2015.9075%2033.7089%2015.9075H33.8511C34.834%2015.9075%2035.369%2015.5205%2035.5334%2014.6904H37.6821C37.4838%2016.6466%2036.1013%2017.7204%2033.7805%2017.7204C31.3222%2017.7204%2029.605%2015.9084%2029.605%2013.3148C29.605%2010.7211%2031.3212%208.90907%2033.7805%208.90907C36.1013%208.90907%2037.4838%209.98485%2037.6821%2011.9391H35.5334ZM27.0229%2014.8414V10.6679H29.2993V8.89843H27.8201C27.3799%208.89843%2027.021%208.54338%2027.021%208.10707V6.00097H24.854V8.90036H23.0507C22.2903%208.90036%2021.6063%209.35602%2021.3083%2010.0613L19.4344%2014.5018L17.4367%2010.0255C17.1319%209.34054%2016.4538%208.89843%2015.7098%208.89843H13.1151C12.674%208.89843%2012.316%208.54338%2012.316%208.10707V6.00097H10.149V15.4702C10.149%2016.9426%2010.9268%2017.7224%2012.3983%2017.7224H14.457V15.9113H13.3841C12.5357%2015.9113%2012.316%2015.6917%2012.316%2014.8414V10.6679H14.9581C15.2019%2010.6679%2015.3818%2010.7675%2015.4679%2010.9465L18.3838%2017.0926V17.5444C18.3838%2018.4112%2018.1448%2018.4489%2017.3157%2018.4489H14.5934V20.2928H18.1932C19.5805%2020.2928%2020.4425%2019.3051%2020.4425%2017.7166L20.4502%2016.9881L23.2461%2010.9523C23.3312%2010.7685%2023.5131%2010.6688%2023.7588%2010.6688H24.853V15.4692C24.853%2016.9417%2025.6308%2017.7214%2027.1023%2017.7214H29.2229V15.9104H28.0881C27.2396%2015.9104%2027.02%2015.6908%2027.02%2014.8404L27.0229%2014.8423V14.8414ZM40.7382%2010.0651L40.8843%209.88617H40.8824C41.3883%209.26895%2041.903%208.91004%2043.0446%208.91004C44.9746%208.91004%2046.0833%2010.1222%2046.0833%2012.238V17.7214H43.9162V12.5079C43.9162%2011.853%2043.7295%2011.3315%2043.3754%2010.9997C43.09%2010.7307%2042.7069%2010.605%2042.2677%2010.6311C41.2239%2010.6969%2040.7382%2011.5076%2040.7382%2013.1861V17.7214H38.5712V6.00097H40.7382V10.0651Z%22%20fill%3D%22%231D1D1D%22%20fill-rule%3D%22evenodd%22%20style%3D%22fill%3A%20rgb(29%2C%2029%2C%2029)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M29.8188%2022.7389V23.1481H29.25V20.0068H29.8304V21.4067C29.9852%2021.1126%2030.228%2020.9056%2030.5618%2020.9056C31.0388%2020.9056%2031.357%2021.3274%2031.357%2022.023V22.0791C31.357%2022.8027%2030.9788%2023.2042%2030.5415%2023.2042C30.2116%2023.2042%2029.9726%2023.0494%2029.8179%2022.7389H29.8188ZM30.765%2022.0636V22.0355C30.765%2021.5818%2030.5744%2021.3477%2030.2996%2021.3477C30.0094%2021.3477%2029.8062%2021.5905%2029.8062%2022.0355V22.0636C29.8062%2022.5328%2029.9891%2022.7592%2030.2958%2022.7592C30.5821%2022.7592%2030.765%2022.5367%2030.765%2022.0636Z%22%20fill%3D%22%231D1D1D%22%20style%3D%22fill%3A%20rgb(29%2C%2029%2C%2029)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M31.744%2023.94V23.5308C31.8117%2023.555%2031.9152%2023.5743%2032.0188%2023.5743C32.2848%2023.5743%2032.4328%2023.467%2032.5276%2023.1332L32.5392%2023.1051H32.2413L31.5689%2020.9613H32.1852L32.6786%2022.6988L33.1594%2020.9613H33.764L33.0239%2023.2483C32.8411%2023.8452%2032.5431%2024%2032.1407%2024C31.982%2024%2031.8466%2023.9758%2031.743%2023.94H31.744Z%22%20fill%3D%22%231D1D1D%22%20style%3D%22fill%3A%20rgb(29%2C%2029%2C%2029)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M35.4425%2020.7823H34.627V20.285H36.8579V20.7823H36.0346V23.1486H35.4425V20.7823Z%22%20fill%3D%22%231D1D1D%22%20style%3D%22fill%3A%20rgb(29%2C%2029%2C%2029)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M36.8066%2020.9574H37.4074L37.7576%2022.691L38.1591%2020.9613H38.8314L39.2455%2022.663L39.5957%2020.9574H40.1878L39.6624%2023.1486H38.8827L38.4851%2021.4827L38.0991%2023.1486H37.3193L36.8066%2020.9574Z%22%20fill%3D%22%231D1D1D%22%20style%3D%22fill%3A%20rgb(29%2C%2029%2C%2029)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M40.5138%2020.2889C40.5138%2020.078%2040.625%2019.9987%2040.8514%2019.9987C41.0778%2019.9987%2041.1939%2020.0819%2041.1939%2020.2889C41.1939%2020.4959%2041.0942%2020.583%2040.8514%2020.583C40.6086%2020.583%2040.5138%2020.5114%2040.5138%2020.2889ZM40.5612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Favicon: https://stytch.com/favicon.ico\n- Social card (og:image): https://cdn.sanity.io/images/3jwyzebk/production/ec2290dd0d0880bcfcf705aeb056e6209808b0ef-2400x1260.png\n\n## UI Components\n\n- buttonPrimary: background=#B2D6DE, textColor=#1D1D1D, borderRadius=4px, shadow=none\n- buttonSecondary: background=transparent, textColor=#1D1D1D, borderColor=#CECECE, borderRadius=4px, shadow=none\n\n## Brand Personality\n\nTone: modern · Energy: medium · Audience: developers and tech companies\n\n## Stytch Brand in the Wild\n\nReal-world brand assets — ads, campaigns, marketing materials.\n\n- **What is passwordless authentication?**\n - Image: https://cdn.sanity.io/images/3jwyzebk/production/bb3673512e091ec74c86f66940df1f4b67a7a410-4752x2964.png\n - Source: https://stytch.com/blog/what-is-passwordless-authentication/\n- **Build a no-code signup & onboarding flow with Feathery + Stytch**\n - Image: https://cdn.sanity.io/images/3jwyzebk/production/e96829678608bcbd03cb71cd5752ea75c7efa3e8-1584x864.png?auto=format&fit=max&w=3840&q=75\n - Source: https://stytch.com/blog/feathery-stytch/\n- **What are SAML assertions?**\n - Image: https://cdn.sanity.io/images/3jwyzebk/production/bc8c032031019a49f3be5bcb767e492c760a771e-4752x5583.png?auto=format&fit=max&w=3840&q=75\n - Source: https://stytch.com/blog/saml-assertions/\n- **Designing for dark mode**\n - Image: https://cdn.sanity.io/images/3jwyzebk/production/dd4a9c7bdec9c81e597b191d4137162f98629b47-1024x621.png?auto=format&fit=max&w=2048&q=75\n - Source: https://stytch.com/blog/designing-for-dark-mode/\n- **Webhooks security best practices**\n - Image: https://cdn.sanity.io/images/3jwyzebk/production/6e289aedb23e69760e98789ee20371f796f129a4-4752x3102.png?auto=format&fit=max&w=3840&q=75\n - Source: https://stytch.com/blog/webhooks-security-best-practices/\n- **Build a no-code signup & onboarding flow with Feathery + Stytch**\n - Image: https://cdn.sanity.io/images/3jwyzebk/production/7c025d5cadf748bfd77d003453e27de8398546a0-1584x866.png?auto=format&fit=max&w=3840&q=75\n - Source: https://stytch.com/blog/feathery-stytch/\n\n## Working with these fonts\n\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n## Machine-Readable Profile\n\n```json\n{\n \"colorScheme\": \"light\",\n \"fonts\": [\n {\n \"family\": \"Chivo Mono\",\n \"role\": \"monospace\"\n },\n {\n \"family\": \"Booton\",\n \"role\": \"unknown\"\n },\n {\n \"family\": \"Whitney-Book\",\n \"role\": \"body\"\n }\n ],\n \"colors\": {\n \"primary\": \"#0D122B\",\n \"secondary\": \"#E6FD13\",\n \"accent\": \"#B2D6DE\",\n \"background\": \"#FBFAF9\",\n \"textPrimary\": \"#1D1D1D\",\n \"link\": \"#B2D6DE\"\n },\n \"typography\": {\n \"fontFamilies\": {\n \"primary\": \"Whitney-Book\",\n \"heading\": \"Whitney-Book\"\n },\n \"fontStacks\": {\n \"heading\": [\n \"Booton\",\n \"sans-serif\"\n ],\n \"body\": [\n \"Chivo Mono\"\n ],\n \"paragraph\": [\n \"Booton\",\n \"sans-serif\"\n ]\n },\n \"fontSizes\": {\n \"h1\": \"40px\",\n \"h2\": \"25px\",\n \"body\": \"80px\"\n }\n },\n \"spacing\": {\n \"baseUnit\": 4,\n \"borderRadius\": \"4px\"\n },\n \"components\": {\n \"buttonPrimary\": {\n \"background\": \"#B2D6DE\",\n \"textColor\": \"#1D1D1D\",\n \"borderRadius\": \"4px\",\n \"borderRadiusCorners\": {\n \"topLeft\": \"4px\",\n \"topRight\": \"4px\",\n \"bottomRight\": \"4px\",\n \"bottomLeft\": \"4px\"\n },\n \"shadow\": \"none\"\n },\n \"buttonSecondary\": {\n \"background\": \"transparent\",\n \"textColor\": \"#1D1D1D\",\n \"borderColor\": \"#CECECE\",\n \"borderRadius\": \"4px\",\n \"borderRadiusCorners\": {\n \"topLeft\": \"4px\",\n \"topRight\": \"4px\",\n \"bottomRight\": \"4px\",\n \"bottomLeft\": \"4px\"\n },\n \"shadow\": \"none\"\n }\n },\n \"images\": {\n \"logo\": 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\"favicon\": \"https://stytch.com/favicon.ico\",\n \"ogImage\": \"https://cdn.sanity.io/images/3jwyzebk/production/ec2290dd0d0880bcfcf705aeb056e6209808b0ef-2400x1260.png\",\n \"logoHref\": \"/\"\n },\n \"__llm_logo_reasoning\": {\n \"selectedIndex\": 0,\n \"reasoning\": \"Selected #0 because it is located in the header, is visible, and links to the homepage, which are strong indicators of the main brand logo.\",\n \"confidence\": 0.9,\n \"source\": \"llm\"\n },\n \"__llm_button_reasoning\": {\n \"primary\": {\n \"index\": 0,\n \"text\": \"Start building for free\",\n \"reasoning\": \"Button #0 ('Start building for free') is the primary CTA due to its action-oriented text and distinct blue color, which stands out as a call to action.\"\n },\n \"secondary\": {\n \"index\": 6,\n \"text\": \"Talk to an expert\",\n \"reasoning\": \"Button #6 ('Talk to an expert') is selected as secondary because it has a transparent background, providing a contrast to the primary button's blue color.\"\n },\n \"confidence\": 0.95\n },\n \"personality\": {\n \"tone\": \"modern\",\n \"energy\": \"medium\",\n \"targetAudience\": \"developers and tech companies\"\n },\n \"designSystem\": {\n \"framework\": \"custom\",\n \"componentLibrary\": \"\"\n },\n \"confidence\": {\n \"buttons\": 0.95,\n \"colors\": 0.9,\n \"overall\": 0.925\n },\n \"__llm_metadata\": {\n \"logoSelection\": {\n \"llmCalled\": true,\n \"llmSucceeded\": true,\n \"finalSource\": \"llm\",\n \"rawLogoSelection\": {\n \"selectedLogoIndex\": 0,\n \"selectedLogoReasoning\": \"Selected #0 because it is located in the header, is visible, and links to the homepage, which are strong indicators of the main brand logo.\",\n \"confidence\": 0.9\n }\n },\n \"buttonClassification\": {\n \"llmCalled\": true,\n \"llmSucceeded\": true\n }\n }\n}\n```\n"
}