# Structify Brand Identity

A complete profile of **Structify**'s visual system — colors, typography, components, and personality — extracted from [https://www.structify.ai/](https://www.structify.ai/). Built for designers, agents, and AI tools.

## Color Palette

Brand palette extracted from https://www.structify.ai/.

- **Primary:** #F5EFE5 (rgb(245, 239, 229))
- **Secondary:** #F2DFB9 (rgb(242, 223, 185))
- **Accent:** #FD7349 (rgb(253, 115, 73))
- **Background:** #FFFAF7 (rgb(255, 250, 247))
- **Text Primary:** #232626 (rgb(35, 38, 38))
- **Link:** #FD7349 (rgb(253, 115, 73))

## Typography

Each font links to its Google Fonts page where available.

- **Primary:** Instrument Sans [Google Fonts →](https://fonts.google.com/specimen/Instrument+Sans)
- **Heading:** Instrument Sans [Google Fonts →](https://fonts.google.com/specimen/Instrument+Sans)

## Visual Assets

%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M118.404%205.88209L122.351%203.94714L120.416%200.000922523L116.469%201.93587L118.404%205.88209Z%22%20fill%3D%22%23232426%22%20style%3D%22fill%3A%20rgb(35%2C%2036%2C%2038)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M128.212%201.93494L124.266%200L122.331%203.94622L126.277%205.88116L128.212%201.93494Z%22%20fill%3D%22%23232426%22%20style%3D%22fill%3A%20rgb(35%2C%2036%2C%2038)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M124.266%2011.7289L128.212%209.79391L126.277%205.84769L122.331%207.78264L124.266%2011.7289Z%22%20fill%3D%22%23232426%22%20style%3D%22fill%3A%20rgb(35%2C%2036%2C%2038)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M122.353%207.78278L118.407%205.84784L116.472%209.79406L120.418%2011.729L122.353%207.78278Z%22%20fill%3D%22%23232426%22%20style%3D%22fill%3A%20rgb(35%2C%2036%2C%2038)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M112.545%2011.7289L116.492%209.79391L114.557%205.84769L110.61%207.78264L112.545%2011.7289Z%22%20fill%3D%22%23232426%22%20style%3D%22fill%3A%20rgb(35%2C%2036%2C%2038)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M116.447%2013.5665L112.501%2011.6315L110.566%2015.5778L114.512%2017.5127L116.447%2013.5665Z%22%20fill%3D%22%23232426%22%20style%3D%22fill%3A%20rgb(35%2C%2036%2C%2038)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M118.362%2017.5098L122.308%2015.5749L120.373%2011.6286L116.427%2013.5636L118.362%2017.5098Z%22%20fill%3D%22%23232426%22%20style%3D%22fill%3A%20rgb(35%2C%2036%2C%2038)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M128.168%2013.5648L124.222%2011.6298L122.287%2015.576L126.233%2017.511L128.168%2013.5648Z%22%20fill%3D%22%23232426%22%20style%3D%22fill%3A%20rgb(35%2C%2036%2C%2038)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M102.345%2025.7901V23.5112C101.832%2024.7646%20100.294%2025.5052%2098.5565%2025.5052C95.6224%2025.5052%2093.429%2023.5112%2093.429%2020.4347V11.3477H97.1322V19.8935C97.1322%2021.6311%2097.9298%2022.5142%2099.4966%2022.5142C101.177%2022.5142%20102.345%2021.4033%20102.345%2019.8935V11.3477H106.048V25.7331C106.048%2029.6927%20103.2%2032%2099.6105%2032C95.5085%2032%2093.429%2029.7496%2093.429%2026.1319H96.8758C96.8758%2027.7841%2097.8444%2028.8096%2099.7814%2028.8096C101.12%2028.8096%20102.345%2027.6417%20102.345%2025.7901Z%22%20fill%3D%22%23232626%22%20style%3D%22fill%3A%20rgb(35%2C%2038%2C%2038)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M90.1267%2025.3623H86.4804V13.9679H84.4009V11.3472H86.4804C86.4804%207.92891%2088.446%206.21976%2092.4341%206.21976V9.21077C90.554%209.21077%2090.1267%209.72352%2090.1267%2011.3472H92.5195V13.9679H90.1267V25.3623Z%22%20fill%3D%22%23232626%22%20style%3D%22fill%3A%20rgb(35%2C%2038%2C%2038)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M83.3362%2025.3623H79.6329V11.3472H83.3362V25.3623ZM83.3362%209.66655H79.6329V6.21976H83.3362V9.66655Z%22%20fill%3D%22%23232626%22%20style%3D%22fill%3A%20rgb(35%2C%2038%2C%2038)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M74.5874%2019.7784V16.1322H78.0343V20.1202C78.0343%2023.0828%2076.3251%2025.7319%2072.3654%2025.7319C68.2634%2025.7319%2066.6396%2023.1112%2066.6396%2020.0917V7.55795H70.2859V11.3466H78.0343V13.9673H70.2859V19.7214C70.2859%2021.4875%2070.9126%2022.513%2072.4224%2022.513C73.9037%2022.513%2074.5874%2021.516%2074.5874%2019.7784Z%22%20fill%3D%22%23232626%22%20style%3D%22fill%3A%20rgb(35%2C%2038%2C%2038)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M61.8126%2020.291H65.5444C65.1456%2023.5383%2062.4963%2025.7318%2059.1064%2025.7318C55.2892%2025.7318%2052.6685%2023.1965%2052.6685%2018.183C52.6685%2013.1695%2055.2892%2010.9761%2059.2204%2010.9761C62.8666%2010.9761%2065.345%2013.0555%2065.5729%2016.3599H61.8411C61.6417%2014.9071%2060.5877%2014.0525%2059.1919%2014.0525C57.6251%2014.0525%2056.3432%2015.0496%2056.3432%2018.0975C56.3432%2021.1455%2057.6251%2022.6268%2059.0779%2022.6268C60.5307%2022.6268%2061.6702%2021.8007%2061.8126%2020.291Z%22%20fill%3D%22%23232626%22%20style%3D%22fill%3A%20rgb(35%2C%2038%2C%2038)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M51.301%2025.3628H47.7972V23.3973C46.8287%2024.9925%2045.3759%2025.7331%2043.4388%2025.7331C40.6471%2025.7331%2038.6815%2023.6536%2038.6815%2020.5772V11.3477H42.3848V20.0075C42.3848%2021.7736%2043.1824%2022.6282%2044.7491%2022.6282C46.6293%2022.6282%2047.6263%2021.2893%2047.6263%2019.4377V11.3477H51.301V25.3628Z%22%20fill%3D%22%23232626%22%20style%3D%22fill%3A%20rgb(35%2C%2038%2C%2038)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M33.2324%2025.3614H29.5292V11.3464H33.0045V13.0271C34.2295%2011.147%2035.6538%2010.9761%2037.1636%2010.9761H37.6478V14.7647C37.306%2014.7077%2036.9642%2014.6792%2036.6223%2014.6792C34.3434%2014.6792%2033.2324%2015.8187%2033.2324%2018.0691V25.3614Z%22%20fill%3D%22%23232626%22%20style%3D%22fill%3A%20rgb(35%2C%2038%2C%2038)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M24.569%2019.7784V16.1322H28.0158V20.1202C28.0158%2023.0827%2026.3066%2025.7319%2022.347%2025.7319C18.2449%2025.7319%2016.6212%2023.1112%2016.6212%2020.0917V7.55792H20.2675V11.3465H28.0158V13.9672H20.2675V19.7214C20.2675%2021.4875%2020.8942%2022.513%2022.404%2022.513C23.8853%2022.513%2024.569%2021.516%2024.569%2019.7784Z%22%20fill%3D%22%23232626%22%20style%3D%22fill%3A%20rgb(35%2C%2038%2C%2038)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M14.9554%2012.0308H11.1952C10.9958%2010.0937%209.82785%209.15371%207.43498%209.15371C5.21303%209.15371%204.04509%209.95131%204.04509%2011.3756C4.04509%2012.572%204.87119%2013.2557%206.9792%2013.7684C9.11569%2014.2812%2011.1952%2014.7939%2012.591%2015.4206C14.2433%2016.1612%2015.5536%2017.3292%2015.5536%2020.0068C15.5536%2024.1658%2012.4201%2026.0173%208.00471%2026.0173C3.33292%2026.0173%200.0854596%2023.9379%200%2019.6935H3.81719C3.87417%2021.6305%205.4979%2022.8269%208.0332%2022.8269C10.3691%2022.8269%2011.708%2021.8299%2011.708%2020.1493C11.708%2019.0383%2011.1382%2018.2692%208.77385%2017.7564C6.43795%2017.2437%204.92817%2016.9019%203.5893%2016.3037C1.56676%2015.3921%200.427298%2014.0248%200.427298%2011.632C0.427298%208.24216%202.73471%205.82086%207.34952%205.82086C12.1353%205.82086%2014.813%208.41308%2014.9554%2012.0308Z%22%20fill%3D%22%23232626%22%20style%3D%22fill%3A%20rgb(35%2C%2038%2C%2038)%20!important%3B%22%2F%3E%3C%2Fsvg%3E)

## UI Components

Live previews rendered using Structify's actual button styles.

### Input

- **Background:** #FFFAF7
- **Text Color:** #232626
- **Border Color:** #232626
- **Border Radius:** 0px
- **Shadow:** none

### Button Primary

- **Background:** #232626
- **Text Color:** #FFFAF7
- **Border Radius:** 0px
- **Shadow:** rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 1px, rgba(0, 0, 0, 0) 0px 0px 0px 0px

### Button Secondary

- **Background:** #F5EFE5
- **Text Color:** #232626
- **Border Radius:** 0px
- **Shadow:** none

## Brand Personality

- **Tone:** modern
- **Energy:** medium
- **Audience:** business professionals

## Structify Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Source: [docs.structify.ai](https://docs.structify.ai/template-library/templates/rev-ops)

Source: [structify.ai](https://www.structify.ai/careers)

## Frequently Asked Questions

1. **What is Structify's primary brand color?**  
   Structify's primary brand color is #F5EFE5. It anchors the visual identity across their website, product UI, and marketing materials.

2. **What accent color does Structify use?**  
   Structify uses #FD7349 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

3. **What font does Structify use?**  
   Structify uses Instrument Sans as the primary typeface across body and headings.

4. **Does Structify use a light or dark theme?**  
   Structify's primary site uses a light color scheme, with a background of #FFFAF7.

5. **Where can I find Structify's logo?**  
   Structify's logo is available directly on their site (https://www.structify.ai/). The current logo URL is included in the machine-readable JSON profile linked above.

6. **How was this brand profile generated?**  
   This profile was extracted from https://www.structify.ai/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Structify.

## Methodology

Brand data on this page was extracted from [https://www.structify.ai/](https://www.structify.ai/) on 2026-07-27 using the [Firecrawl](https://firecrawl.dev/) branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content.