Stride Brand Identity

A complete profile of Stride's visual system — colors, typography, components, and personality — extracted from https://www.stridehealth.com/. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://www.stridehealth.com/.

primary

#1B78CF

secondary

#ADC0FF

accent

#FFF98D

background

#FFFFFF

textPrimary

#000000

link

#ADC0FF

Typography

Each font links to its Google Fonts page where available.

primary

Founders Grotesk

heading

Founders Grotesk X-Cond

Founders Grotesk

Visual Assets

Logo

Favicon

Social Card

UI Components

Live previews rendered using Stride's actual button styles.

Input

background #FFFFFF textColor #000000 borderColor null borderRadius 0px shadow none

Button Primary

background #1A1B1E textColor #FFFFFF borderColor #1A1B1E borderRadius 12px shadow none

Brand Personality

Tone: modern Energy: medium Audience: individuals seeking health insurance solutions

Stride Brand in the Wild

Image: images.squarespace-cdn.com

Image: images.ctfassets.net

Image: images.squarespace-cdn.com

Image: images.squarespace-cdn.com

Image: images.squarespace-cdn.com

Image: images.squarespace-cdn.com

Frequently Asked Questions

What is Stride's primary brand color?
Stride's primary brand color is #1B78CF. It anchors the visual identity across their website, product UI, and marketing materials.

What accent color does Stride use?
Stride uses #FFF98D as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

What font does Stride use?
Stride uses Founders Grotesk for body text and Founders Grotesk X-Cond for headings. Fonts were detected on https://www.stridehealth.com/ as part of their live design system.

Does Stride use a light or dark theme?
Stride's primary site uses a light color scheme, with a background of #FFFFFF.

Where can I find Stride's logo?
Stride's logo is available directly on their site (https://www.stridehealth.com/). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?
This profile was extracted from https://www.stridehealth.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Stride.

Methodology

Brand data on this page was extracted from https://www.stridehealth.com/ on 2026-07-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content.