Storyworth Brand: Colors, Fonts, Logo & Visual Identity
Storyworth Brand Identity
A complete profile of Storyworth's visual system — colors, typography, components, and personality — extracted from https://www.storyworth.com. Built for designers, agents, and AI tools.
Color Palette
Brand palette extracted from https://www.storyworth.com.
| Color | Code | RGB |
|---|---|---|
| primary | #C44D0E | rgb(196, 77, 14) |
| secondary | #12473A | rgb(18, 71, 58) |
| accent | #C44D0E | rgb(196, 77, 14) |
| background | #FFFFFF | rgb(255, 255, 255) |
| textPrimary | #042A21 | rgb(4, 42, 33) |
| link | #042A21 | rgb(4, 42, 33) |
Typography
Each font links to its Google Fonts page where available.
| Role | Font Name | Link |
|---|---|---|
| primary | Gt America | Google Fonts → |
| heading | Gt Super Text | Google Fonts → |
Visual Assets
Logo
Favicon
Social Card
UI Components
| Component | Background | Text Color | Border Color | Border Radius | Shadow |
|---|---|---|---|---|---|
| Input | #FFFFFF | #12473A | #CCCCCC | 0px | none |
| Button Primary | #C44D0E | #FFFFFF | 10000px | none | |
| Button Secondary | #DEE4EA | #25596F | #25596F | 10000px | none |
Brand Personality
Tone: professional Energy: medium Audience: families and individuals interested in preserving personal stories
Frequently Asked Questions
What is Storyworth's primary brand color?
Storyworth's primary brand color is #C44D0E. It anchors the visual identity across their website, product UI, and marketing materials.
What font does Storyworth use?
Storyworth uses Gt America for body text and Gt Super Text for headings. Fonts were detected on https://www.storyworth.com as part of their live design system.
Does Storyworth use a light or dark theme?
Storyworth's primary site uses a light color scheme, with a background of #FFFFFF.
Where can I find Storyworth's logo?
Storyworth's logo is available directly on their site (https://www.storyworth.com). The current logo URL is included in the machine-readable JSON profile linked above.
How was this brand profile generated?
This profile was extracted from https://www.storyworth.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Storyworth.