Steinmetz Brand: Colors, Fonts, Logo & Visual Identity
Steinmetz Brand Identity
A complete profile of Steinmetz's visual system — colors, typography, components, and personality — extracted from https://steinmetzmotors.com/. Built for designers, agents, and AI tools.
Color Palette
Brand palette extracted from https://steinmetzmotors.com/.
| Color | Hex Code | RGB |
|---|---|---|
| primary | #9CA3AF | rgb(156, 163, 175) |
| secondary | #6B7280 | rgb(107, 114, 128) |
| accent | #18181B | rgb(24, 24, 27) |
| background | #000000 | rgb(0, 0, 0) |
| textPrimary | #FFFFFF | rgb(255, 255, 255) |
| link | #4B5563 | rgb(75, 85, 99) |
Typography
Each font links to its Google Fonts page where available.
- Primary: Poppins (Google Fonts →)
- Heading: Poppins (Google Fonts →)
Visual Assets
.svg)
Logo
Favicon
Social Card
UI Components
Live previews rendered using Steinmetz's actual button styles.
Button Primary
- Background: #18181B
- Text Color: #FFFFFF
- Border Color: #3F3F46
- Border Radius: 9999px
- Shadow: none
Button Secondary
- Background: #FFFFFF
- Text Color: #000000
- Border Color: #D1D5DB
- Border Radius: 9999px
- Shadow: none
Brand Personality
Tone: professional
Energy: medium
Audience: engineers and tech enthusiasts
Steinmetz Brand in the Wild
Image: steinmetzmotors.com
Source: steinmetzmotors.com
Image: steinmetzmotors.com
Source: steinmetzmotors.com
Image: steinmetzmotors.com
Source: steinmetzmotors.com
Image: steinmetzmotors.com
Source: steinmetzmotors.com
Image: steinmetzmotors.com
Source: steinmetzmotors.com
Image: steinmetzmotors.com
Source: steinmetzmotors.com
Frequently Asked Questions
What is Steinmetz's primary brand color?
Steinmetz's primary brand color is #9CA3AF. It anchors the visual identity across their website, product UI, and marketing materials.
What accent color does Steinmetz use?
Steinmetz uses #18181B as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.
What font does Steinmetz use?
Steinmetz uses Poppins as the primary typeface across body and headings.
Does Steinmetz use a light or dark theme?
Steinmetz's primary site uses a dark color scheme, with a background of #000000.
Where can I find Steinmetz's logo?
Steinmetz's logo is available directly on their site (https://steinmetzmotors.com/). The current logo URL is included in the machine-readable JSON profile linked above.
How was this brand profile generated?
This profile was extracted from https://steinmetzmotors.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Steinmetz.