Starcloud Brand Identity

A complete profile of Starcloud's visual system — colors, typography, components, and personality.

Quick Facts

Color Palette

• primary: #3898EC
• secondary: #1D9BF0
• accent: #0082F3
• background: #000000
• textPrimary: #000000
• link: #0082F3

Typography

• primary: Overused Grotesk — https://fonts.google.com/specimen/Overused+Grotesk
• heading: Overused Grotesk — https://fonts.google.com/specimen/Overused+Grotesk

Visual Assets

• Logo:
• Favicon:
• Social card (og:image):

UI Components

• buttonPrimary: background=#FFFFFF, textColor=#000000, borderRadius=100px, shadow=none

Brand Personality

Tone: modern · Energy: high · Audience: technology enthusiasts and businesses interested in AI and data solutions

Starcloud Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

• Data Centers in Space | Starcloud – The Future of AI
  • Image:
  • Source: https://www.starcloud.com/
• Data Centers in Space | Starcloud – The Future of AI
  • Image:
  • Source: https://www.starcloud.com/
• Data Centers in Space | Starcloud – The Future of AI
  • Image:
  • Source: https://www.starcloud.com/
• Data Centers in Space | Starcloud – The Future of AI
  • Image:
  • Source: https://www.starcloud.com/
• News & Insights on Space-First AI and Data Centers | Starcloud Blog
  • Image:
  • Source: https://www.starcloud.com/blog
• StarCloud - v5 - final
  • Image:
  • Source: https://www.starcloud.com/blog/the-birth-of-the-space-internet-starcloud-launches-ai-into-the-vacuum

Working with these fonts

Not found on Google Fonts? Instructions you can follow if you have permission to use the fonts:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each src: url(...) to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for response events whose Content-Type starts with font/, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Machine-Readable Profile

{
 "colorScheme": "dark",
 "fonts": [
 {
 "family": "Overused Grotesk",
 "role": "unknown"
 }
],
 "colors": {
 "primary": "#3898EC",
 "secondary": "#1D9BF0",
 "accent": "#0082F3",
 "background": "#000000",
 "textPrimary": "#000000",
 "link": "#0082F3"
 },
 "typography": {
 "fontFamilies": {
 "primary": "Overused Grotesk",
 "heading": "Overused Grotesk"
 },
 "fontStacks": {
 "heading": [
 "Overused Grotesk",
 "sans-serif"
 ],
 "body": [
 "Overused Grotesk",
 "sans-serif"
 ],
 "paragraph": [
 "Overused Grotesk",
 "sans-serif"
 ]
 },
 "fontSizes": {
 "h1": "103.52px",
 "h2": "16px",
 "body": "53.12px"
 }
 },
 "spacing": {
 "baseUnit": 4,
 "borderRadius": "24px"
 },
 "components": {
 "buttonPrimary": {
 "background": "#FFFFFF",
 "textColor": "#000000",
 "borderRadius": "100px",
 "borderRadiusCorners": {
 "topLeft": "100px",
 "topRight": "100px",
 "bottomRight": "100px",
 "bottomLeft": "100px"
 },
 "shadow": "none"
 }
 },
 "images": {
 "logo": "https://cdn.prod.website-files.com/66c1eabc58c4c392a9fba788/67b3571a4ed34c5c6f0bcb6d_logo_star_cloud.png",
 "favicon": "https://cdn.prod.website-files.com/66c1eabc58c4c392a9fba788/66ccbe21b498caf8eb0e1b3b_Favicon%2032%20x%2033.png",
 "ogImage": "https://cdn.prod.website-files.com/66c1eabc58c4c392a9fba788/67bdc21df1377e1ed8d41f6f_Web%20cover.png"
 },
 "__llm_logo_reasoning": {
 "selectedIndex": 1,
 "reasoning": "Logo rejected: Red flags detected (menu word). Selected #0 because it is visible, located in the header, and links to the homepage, matching the brand 'Starcloud'.",
 "confidence": 0.95,
 "rejected": true,
 "source": "llm"
 },
 "__llm_button_reasoning": {
 "primary": {
 "index": 0,
 "text": "Get in touch",
 "reasoning": "The button 'Get in touch' is likely the primary CTA due to its action-oriented text, suggesting direct engagement with the company."
 },
 "secondary": {
 "index": 2,
 "text": "View our White Paper",
 "reasoning": "The button 'View our White Paper' serves as a secondary action, providing additional information rather than direct engagement."
 },
 "confidence": 0.9
 },
 "personality": {
 "tone": "modern",
 "energy": "high",
 "targetAudience": "technology enthusiasts and businesses interested in AI and data solutions"
 },
 "designSystem": {
 "framework": "custom",
 "componentLibrary": ""
 },
 "confidence": {
 "buttons": 0.9,
 "colors": 0.9,
 "overall": 0.9
 },
 "__llm_metadata": {
 "logoSelection": {
 "llmCalled": true,
 "llmSucceeded": true,
 "finalSource": "llm",
 "rawLogoSelection": {
 "selectedLogoIndex": 0,
 "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, and links to the homepage, matching the brand 'Starcloud'.",
 "confidence": 0.95
 }
 },
 "buttonClassification": {
 "llmCalled": true,
 "llmSucceeded": true
 }
 }
}