Squint Brand Identity

A complete profile of Squint's visual system — colors, typography, components, and personality — extracted from https://www.squint.ai/. Built for designers, agents, and AI tools.

• Page: https://characterquilt.com/branding/squint
• Machine-readable JSON: https://characterquilt.com/branding/squint.json
• Per-page llms.txt: https://characterquilt.com/branding/squint/llms.txt

Quick Facts

Color Palette

• primary: #154ECA
• secondary: #EFF7FF
• accent: #154ECA
• background: #FFFFFF
• textPrimary: #171717
• link: #E9F3FF

Typography

• primary: Inter — https://fonts.google.com/specimen/Inter
• heading: Inter — https://fonts.google.com/specimen/Inter

Visual Assets

• Logo:
• Favicon:
• Social card (og:image): .png)

UI Components

• buttonPrimary: background=#154ECA, textColor=#FFFFFF, borderRadius=6px, shadow=rgba(0, 0, 0, 0.4) 0px 4px 20px 0px

Brand Personality

Tone: professional · Energy: medium · Audience: industrial operations professionals

Squint Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

• Blog
  • Image:
  • Source: Blog
• Blog
  • Image:
  • Source: Blog
• Expert Eyes by Squint
  • Image:
  • Source: Expert Eyes
• Expert Eyes by Squint
  • Image:
  • Source: Expert Eyes
• Blog
  • Image:
  • Source: Blog
• Expert Eyes by Squint
  • Image:
  • Source: Expert Eyes

Working with these fonts

Not found on Google Fonts? Instructions for using the fonts:

CharacterQuilt.com suggests this flow:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font".
3. Hard-reload the page and click around (pricing, blog, careers).
4. For each captured font URL: right-click → Save As to download the file locally.
5. Rewrite each src: url(...) to your local file path.

Only do this if you have permission to use the brand assets.