Sproutfi Brand Identity

A complete profile of Sproutfi's visual system — colors, typography, components, and personality — extracted from https://www.sproutfi.com. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://www.sproutfi.com.

• Primary: #564867
• Secondary: #6C5F7E
• Accent: #6E6C71
• Background: #FAFAFA
• Text Primary: #000000
• Link: #5124AB

Typography

Each font links to its Google Fonts page where available.

• Primary: Proxima Nova Google Fonts →
• Heading: Proxima Nova Google Fonts →
  Proxima Nova, ui-sans-serif, system-ui, sans-serif, Apple Color Emoji, Segoe UI Emoji, Segoe UI Symbol, Noto Color Emoji

Visual Assets

Logo

Favicon

Social Card

UI Components

Live previews rendered using Sproutfi's actual button styles.

• Input:

  • Background: #443A52
  • Text Color: #C4BFCB
  • Border Color: null
  • Border Radius: 40px
  • Shadow: none

• Button Primary:

  • Background: #6E6C71
  • Text Color: #FFFFFF
  • Border Radius: 8px
  • Shadow: none

• Button Secondary:

  • Background: #EAEAEA
  • Text Color: #000000
  • Border Color: #000000
  • Border Radius: 9999px
  • Shadow: none

Brand Personality

• Tone: professional
• Energy: medium
• Audience: investors looking for global market access

Sproutfi Brand in the Wild

Images and sources:

• Source 1
• Source 2
• Source 3

Frequently Asked Questions

• What is Sproutfi's primary brand color?
  Sproutfi's primary brand color is #564867. It anchors the visual identity across their website, product UI, and marketing materials.

• What accent color does Sproutfi use?
  Sproutfi uses #6E6C71 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

• What font does Sproutfi use?
  Sproutfi uses Proxima Nova as the primary typeface across body and headings.

• Does Sproutfi use a light or dark theme?
  Sproutfi's primary site uses a light color scheme, with a background of #FAFAFA.

• Where can I find Sproutfi's logo?
  Sproutfi's logo is available directly on their site (https://www.sproutfi.com). The current logo URL is included in the machine-readable JSON profile linked above.