Spiral Genetics Brand Identity

A complete profile of Spiral Genetics's visual system — colors, typography, components, and personality — extracted from http://www.spiralgenetics.com. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from http://www.spiralgenetics.com.

• primary
  • #FF0000
  • rgb(255, 0, 0)
• secondary
  • #760E0E
  • rgb(118, 14, 14)
• accent
  • #FF0000
  • rgb(255, 0, 0)
• background
  • #000000
  • rgb(0, 0, 0)
• textPrimary
  • #FFFFFF
  • rgb(255, 255, 255)
• link
  • #D10000
  • rgb(209, 0, 0)

Typography

Each font links to its Google Fonts page where available.

• primary
  • Helvetica Neue
  • Google Fonts →
• heading
  • Helvetica Neue
  • Google Fonts →

Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Favicon

UI Components

Live previews rendered using Spiral Genetics's actual button styles.

• Button Primary
  • buttonPrimary
    • background: #000000
    • textColor: #FFFFFF
    • borderColor: #FF0000
    • borderRadius: 5px
    • shadow: none

Brand Personality

• Tone: bold
• Energy: high
• Audience: unknown

Spiral Genetics Brand in the Wild

Image: imgstore.io
Source: spiralgenetics.com

Image: cdn.geekwire.com
Source: geekwire.com

Image: cdn.geekwire.com
Source: geekwire.com

Image: shutterstock.com
Source: shutterstock.com

Image: media.licdn.com
Source: linkedin.com

Image: shutterstock.com
Source: shutterstock.com

Frequently Asked Questions

• What is Spiral Genetics's primary brand color?
  Spiral Genetics's primary brand color is #FF0000. It anchors the visual identity across their website, product UI, and marketing materials.

• What font does Spiral Genetics use?
  Spiral Genetics uses Helvetica Neue as the primary typeface across body and headings.

• Does Spiral Genetics use a light or dark theme?
  Spiral Genetics's primary site uses a dark color scheme, with a background of #000000.

• How was this brand profile generated?
  This profile was extracted from http://www.spiralgenetics.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Spiral Genetics.

Methodology

Brand data on this page was extracted from http://www.spiralgenetics.com on 2026-07-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "dark",
  "fonts": [
    {
      "family": "Helvetica Neue",
      "role": "body"
    },
    {
      "family": "Arial",
      "role": "body"
    },
    {
      "family": "Roboto",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#FF0000",
    "secondary": "#760E0E",
    "accent": "#FF0000",
    "background": "#000000",
    "textPrimary": "#FFFFFF",
    "link": "#D10000"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Helvetica Neue",
      "heading": "Helvetica Neue"
    },
    "fontStacks": {
      "heading": [
        "-apple-system",
        "system-ui",
        "BlinkMacSystemFont",
        "Segoe UI",
        "Roboto",
        "Helvetica Neue",
        "Arial",
        "sans-serif"
      ],
      "body": [
        "-apple-system",
        "system-ui",
        "BlinkMacSystemFont",
        "Segoe UI",
        "Roboto",
        "Helvetica Neue",
        "Arial",
        "sans-serif"
      ],
      "paragraph": [
        "-apple-system",
        "system-ui",
        "BlinkMacSystemFont",
        "Segoe UI",
        "Roboto",
        "Helvetica Neue",
        "Arial",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "32px",
      "h2": "32px",
      "body": "16px"
    }
  },
  "spacing": {
    "baseUnit": 10,
    "borderRadius": "4px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#000000",
      "textColor": "#FFFFFF",
      "borderColor": "#FF0000",
      "borderRadius": "5px",
      "borderRadiusCorners": {
        "topLeft": "5px",
        "topRight": "5px",
        "bottomRight": "5px",
        "bottomLeft": "5px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "favicon": "https://imgstore.io/images/2025/03/07/favicon-koi-2025.png",
    "ogImage": null
  },
  "personality": {
    "tone": "bold",
    "energy": "high",
    "targetAudience": "unknown"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.9,
    "colors": 0.9,
    "overall": 0.9
  }
}