spherecast.json

Spherecast Brand Identity

A complete profile of Spherecast's visual system — colors, typography, components, and personality — extracted from https://www.spherecast.ai/. Built for designers, agents, and AI tools.

Quick Facts

Field Value
Primary #546B88
Accent #3898EC
Body Font Creato Display
Heading Font Creato Display

Color Palette

Typography

Visual Assets

Brand Personality

Tone: professional · Energy: medium · Audience: business professionals in the CPG industry

Spherecast Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

Working with these fonts

Not found on Google Fonts? Here are instructions on how to retrieve fonts if you have permission to use them:

CharacterQuilt.com suggests this flow that can help:

  1. Open the company's homepage in a browser with DevTools open.
  2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
  3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
  4. For each captured font URL: right-click → Save As to download the file locally.
  5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each src: url(...) to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for response events whose Content-Type starts with font/, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Machine-Readable Profile

{
  "colorScheme": "dark",
  "fonts": [
    {
      "family": "Creato Display",
      "role": "display"
    },
    {
      "family": "Jetbrainsmono",
      "role": "monospace"
    }
  ],
  "colors": {
    "primary": "#546B88",
    "secondary": "#0082F3",
    "accent": "#3898EC",
    "background": "#0D0E11",
    "textPrimary": "#E7E8EB",
    "link": "#3898EC"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Creato Display",
      "heading": "Creato Display"
    },
    "fontStacks": {
      "heading": [
        "Creato Display",
        "Arial",
        "sans-serif"
      ],
      "body": [
        "Creato Display",
        "Arial",
        "sans-serif"
      ],
      "paragraph": [
        "Creato Display",
        "Arial",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "63px",
      "h2": "14.4px",
      "body": "20.25px"
    }
  },
  "spacing": {
    "baseUnit": 12,
    "borderRadius": "3px"
  },
  "components": {},
  "images": {
    "logo": "https://cdn.prod.website-files.com/68d1019362216d12f87a9446/68d1019362216d12f87a9597_Spherecast%20Logo.svg",
    "favicon": "https://cdn.prod.website-files.com/68d1019362216d12f87a9446/68d1019362216d12f87a9536_Favicon.png",
    "ogImage": null,
    "logoHref": "/",
    "logoAlt": "Spherecast Logo – Home"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 5,
    "reasoning": "Selected #5 because it is visible, located in the header, links to the homepage, and matches the brand name 'Spherecast'.",
    "confidence": 0.95,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": -1,
      "text": "N/A",
      "reasoning": "All buttons share the same background color (#0E1216) and lack distinct action-oriented text, making it impossible to determine a primary CTA."
    },
    "secondary": {
      "index": -1,
      "text": "N/A",
      "reasoning": "No button can be classified as secondary since all share the same color and lack differentiation."
    },
    "confidence": 0.2
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "business professionals in the CPG industry"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.2,
    "colors": 0.9,
    "overall": 0.55
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 5,
        "selectedLogoReasoning": "Selected #5 because it is visible, located in the header, links to the homepage, and matches the brand name 'Spherecast'.",
        "confidence": 0.95
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}