# Soylent Brand Identity

A complete profile of **Soylent**'s visual system — colors, typography, components, and personality — extracted from [http://soylent.com](http://soylent.com/).  Built for designers, agents, and AI tools.

## Color Palette

Brand palette extracted from http://soylent.com.

- **primary**: #47AF19
- **secondary**: #E7B197
- **accent**: #47AF19
- **background**: #FFFFFF
- **textPrimary**: #212322
- **link**: #FE4A5C

## Typography

Each font links to its Google Fonts page where available.

- **primary**: Helvetica Neue  
  [Helvetica Neue Google Fonts →](https://fonts.google.com/specimen/Helvetica+Neue)  
- **heading**: Helvetica Neue  
  [Helvetica Neue Google Fonts →](https://fonts.google.com/specimen/Helvetica+Neue)

## UI Components

Live previews rendered using Soylent's actual button styles.

### Input
- **background**: transparent  
- **textColor**: #FFFFFF  
- **borderColor**: #FFFFFF  
- **borderRadius**: 0px  
- **shadow**: none

### Button Primary
- **background**: #47AF19  
- **textColor**: #FFFFFF  
- **borderRadius**: 0px  
- **shadow**: none

### Button Secondary
- **background**: #000000  
- **textColor**: #FFFFFF  
- **borderRadius**: 0px  
- **shadow**: none

## Brand Personality

- **Tone**: modern  
- **Energy**: medium  
- **Audience**: health-conscious consumers

## Soylent Brand in the Wild

### Brand Assets

Source: [soylent.com](https://soylent.com/cdn/shop/articles/LOW_GI_Blog_Hero.png?v=1605217222)

Source: [soylent.com](https://soylent.com/cdn/shop/articles/7-Daily-Habits-That-Will-Make-You-Smarter.jpg?v=1580343774)

Source: [soylent.com](https://soylent.com/cdn/shop/articles/07_MicroVSMacroEducation_Email1.jpg?v=1600127323)

Source: [soylent.com](https://soylent.com/cdn/shop/articles/soylent-fuel-your-mind.jpg?v=1724715767)

Source: [soylent.com](https://soylent.com/cdn/shop/articles/09_HowToReadNutritionLabele_Email.jpg?v=1601650229)

## Frequently Asked Questions

**What is Soylent's primary brand color?**  
Soylent's primary brand color is #47AF19.

**What font does Soylent use?**  
Soylent uses Helvetica Neue as the primary typeface.

**Does Soylent use a light or dark theme?**  
Soylent's primary site uses a light color scheme, with a background of #FFFFFF.

**Where can I find Soylent's logo?**  
Soylent's logo is available directly on their site (http://soylent.com).

**How was this brand profile generated?**  
This profile was extracted from http://soylent.com using the Firecrawl branding extraction API.