Soylent Brand: Colors, Fonts, Logo & Visual Identity
Soylent Brand Identity
A complete profile of Soylent's visual system — colors, typography, components, and personality — extracted from http://soylent.com. Built for designers, agents, and AI tools.
Color Palette
Brand palette extracted from http://soylent.com.
- primary: #47AF19
- secondary: #E7B197
- accent: #47AF19
- background: #FFFFFF
- textPrimary: #212322
- link: #FE4A5C
Typography
Each font links to its Google Fonts page where available.
- primary: Helvetica Neue
Helvetica Neue Google Fonts → - heading: Helvetica Neue
Helvetica Neue Google Fonts →
UI Components
Live previews rendered using Soylent's actual button styles.
Input
- background: transparent
- textColor: #FFFFFF
- borderColor: #FFFFFF
- borderRadius: 0px
- shadow: none
Button Primary
- background: #47AF19
- textColor: #FFFFFF
- borderRadius: 0px
- shadow: none
Button Secondary
- background: #000000
- textColor: #FFFFFF
- borderRadius: 0px
- shadow: none
Brand Personality
- Tone: modern
- Energy: medium
- Audience: health-conscious consumers
Soylent Brand in the Wild
Brand Assets
Source: soylent.com
Source: soylent.com
Source: soylent.com
Source: soylent.com
Source: soylent.com
Frequently Asked Questions
What is Soylent's primary brand color?
Soylent's primary brand color is #47AF19.
What font does Soylent use?
Soylent uses Helvetica Neue as the primary typeface.
Does Soylent use a light or dark theme?
Soylent's primary site uses a light color scheme, with a background of #FFFFFF.
Where can I find Soylent's logo?
Soylent's logo is available directly on their site (http://soylent.com).
How was this brand profile generated?
This profile was extracted from http://soylent.com using the Firecrawl branding extraction API.