# Sorce Brand Identity

A complete profile of **Sorce**'s visual system —
colors, typography, components, and personality — extracted from
[https://sorce.jobs](https://sorce.jobs/).
Built for designers, agents, and AI tools.

## Color Palette

Brand palette extracted from https://sorce.jobs.

- **Primary**: #1F2937  
  rgb(31, 41, 55)  
- **Secondary**: #4B5563  
  rgb(75, 85, 99)  
- **Accent**: #6B7280  
  rgb(107, 114, 128)  
- **Background**: #FFFFFF  
  rgb(255, 255, 255)  
- **Text Primary**: #333333  
  rgb(51, 51, 51)  
- **Link**: #6B7280  
  rgb(107, 114, 128)

## Typography

Each font links to its Google Fonts page where available.

- **Primary**: Inter  
  [Google Fonts →](https://fonts.google.com/specimen/Inter)  
- **Heading**: Biotif  
  [Google Fonts →](https://fonts.google.com/specimen/Biotif)

## Visual Assets

Logo  
  
Favicon

## UI Components

Live previews rendered using Sorce's actual button styles.

- **Button Primary**:  
  - **Background**: #FFFFFF  
  - **Text Color**: #333333  
  - **Border Color**: #E5E7EB  
  - **Border Radius**: 9999px  
  - **Shadow**: rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0.03) 0px 10px 15px -3px, rgba(0, 0, 0, 0.03) 0px 4px 6px -4px

## Brand Personality

- **Tone**: modern  
- **Energy**: medium  
- **Audience**: job seekers and professionals looking for AI-driven job application solutions

## Sorce Brand in the Wild

## Frequently Asked Questions

- **What is Sorce's primary brand color?**  
  Sorce's primary brand color is #1F2937. It anchors the visual identity across their website, product UI, and marketing materials.
- **What accent color does Sorce use?**  
  Sorce uses #6B7280 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.
- **What font does Sorce use?**  
  Sorce uses Inter for body text and Biotif for headings. Fonts were detected on https://sorce.jobs as part of their live design system.
- **Does Sorce use a light or dark theme?**  
  Sorce's primary site uses a light color scheme, with a background of #FFFFFF.
- **Where can I find Sorce's logo?**  
  Sorce's logo is available directly on their site (https://sorce.jobs). The current logo URL is included in the machine-readable JSON profile linked above.
- **How was this brand profile generated?**  
  This profile was extracted from https://sorce.jobs using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Sorce.

## Methodology

Brand data on this page was extracted from [https://sorce.jobs](https://sorce.jobs/) on 2026-07-27 using the [Firecrawl](https://firecrawl.dev/) branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by **CharacterQuilt** and is not affiliated with or endorsed by Sorce.

## Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

```json
{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Inter",
      "role": "body"
    },
    {
      "family": "Biotif",
      "role": "heading"
    },
    {
      "family": "Neuzeit Grotesk Bold",
      "role": "heading"
    }
  ],
  "colors": {
    "primary": "#1F2937",
    "secondary": "#4B5563",
    "accent": "#6B7280",
    "background": "#FFFFFF",
    "textPrimary": "#333333",
    "link": "#6B7280"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Inter",
      "heading": "Biotif"
    },
    "fontStacks": {
      "heading": [
        "Neuzeit Grotesk Bold",
        "sans-serif"
      ],
      "body": [
        "Inter"
      ],
      "paragraph": [
        "Biotif",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "16px",
      "h2": "16px",
      "body": "16px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "2px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#FFFFFF",
      "textColor": "#333333",
      "borderColor": "#E5E7EB",
      "borderRadius": "9999px",
      "borderRadiusCorners": {
        "topLeft": "9999px",
        "topRight": "9999px",
        "bottomRight": "9999px",
        "bottomLeft": "9999px"
      },
      "shadow": "rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0.03) 0px 10px 15px -3px, rgba(0, 0, 0, 0.03) 0px 4px 6px -4px"
    }
  },
  "images": {
    "logo": "https://www.sorce.jobs/static/images/sorceLogo.svg",
    "favicon": "https://www.sorce.jobs/icon.svg?ba29242556e27cb1",
    "ogImage": null,
    "logoHref": "/",
    "logoAlt": "Sorce Logo"
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "job seekers and professionals looking for AI-driven job application solutions"
  }
}
```