Soomgo Brand Identity

A complete profile of Soomgo's visual system — colors, typography, components, and personality — extracted from soomgo.com. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://soomgo.com.

• Primary: #293341
• Secondary: #1C242F
• Accent: #693BF2
• Background: #EFF1F5
• Text Primary: #000000
• Link: #6A7685

Typography

Each font links to its Google Fonts page where available.

• Primary Font: font
• Heading Font: font

Visual Assets

UI Components

Live previews rendered using Soomgo's actual button styles.

Input

• Background: transparent
• Text Color: #293341
• Border Color: null
• Border Radius: 0px
• Shadow: none

Button Primary

• Background: #693BF2
• Text Color: #FFFFFF
• Border Radius: 8px
• Shadow: none

Button Secondary

• Background: #EFF1F5
• Text Color: #1C242F
• Border Radius: 8px
• Shadow: none

Brand Personality

• Tone: modern
• Energy: medium
• Audience: Korean-speaking individuals looking for lifestyle services

Frequently Asked Questions

What is Soomgo's primary brand color?

Soomgo's primary brand color is #293341. It anchors the visual identity across their website, product UI, and marketing materials.

What accent color does Soomgo use?

Soomgo uses #693BF2 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

What font does Soomgo use?

Soomgo uses font as the primary typeface across body and headings.

Does Soomgo use a light or dark theme?

Soomgo's primary site uses a light color scheme, with a background of #EFF1F5.

Where can I find Soomgo's logo?

Soomgo's logo is available directly on their site (https://soomgo.com). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from https://soomgo.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles.