Snorkel AI Brand Identity

A complete profile of Snorkel AI's visual system — colors, typography, components, and personality — extracted from https://snorkel.ai/. Built for designers, agents, and AI tools.

Quick Facts

Color Palette

• primary: #0E1725
• secondary: #111C2D
• accent: #F5F3EF
• background: #FFFFFF
• textPrimary: #14194D
• link: #14194D

Typography

• primary: Inter — https://fonts.google.com/specimen/Inter
• heading: Geist — https://fonts.google.com/specimen/Geist

Visual Assets

• Logo:
• Favicon:
• Social card (og:image):

UI Components

• buttonPrimary: background=#111C2D, textColor=#14194D, borderRadius=100px, shadow=rgb(17, 28, 45) 0px 0px 0px 1px inset
• buttonSecondary: background=#F5F3EF, textColor=#14194D, borderRadius=100px, shadow=rgba(17, 28, 45, 0.24) 0px 0px 0px 1px inset

Brand Personality

Tone: professional · Energy: medium · Audience: AI researchers and data scientists

Snorkel AI Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

• Venkatesh Rao | Snorkel AI
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• The Snorkel AI Blog | Home
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• Run an initial evaluation benchmark | Snorkel AI
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  • Source: Link
• The Snorkel AI Blog | Home
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• Create LLM-as-a-judge prompt | Snorkel AI
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• The Snorkel AI Blog | Home
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Working with these fonts

Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each src: url(...) to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for response events whose Content-Type starts with font/, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.