# Smyte Brand Identity

A complete profile of **Smyte**'s visual system — colors, typography, components, and personality — extracted from http://smyte.com. Built for designers, agents, and AI tools.

- Page: https://characterquilt.com/branding/smyte
- Machine-readable JSON: https://characterquilt.com/branding/smyte.json
- Per-page llms.txt: https://characterquilt.com/branding/smyte/llms.txt

## Quick Facts

| Field | Value |
|---|---|
| Primary | #FF4A32 |
| Accent | #FE5C0F |
| Body Font | Inter |
| Heading Font | Poppins |

## Color Palette

- primary: #FF4A32
- secondary: #0B8BA6
- accent: #FE5C0F
- background: #FFFFFF
- textPrimary: #002B4A
- link: #002B4A

## Typography

- primary: Inter — https://fonts.google.com/specimen/Inter
- heading: Poppins — https://fonts.google.com/specimen/Poppins

## Visual Assets

- Logo: https://smyte.com/wp-content/uploads/2024/04/294d80cb-f304-426f-8b38-af6a3617b676-1.png
- Social card (og:image): https://smyte.com/wp-content/themes/rehub-theme/images/default/blank.gif

## UI Components

- input: background=transparent, textColor=#ADADAD, borderColor=null, borderRadius=0px, shadow=none
- buttonPrimary: background=#FE5C0F, textColor=#FFFFFF, borderRadius=10px, shadow=none
- buttonSecondary: background=#002B4A, textColor=#FFFFFF, borderRadius=10px, shadow=none

## Brand Personality

Tone: modern · Energy: medium · Audience: tech-savvy professionals

## Smyte Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

- **Abismo-net - Smyte**
  - Image: https://smyte.com/wp-content/uploads/2025/05/Abismo-net1-scaled.jpg
  - Source: https://smyte.com/software/abismo-net/
- **Nayax Core Management Suite - Smyte**
  - Image: https://i.ytimg.com/vi/P0RDStEbN4Q/maxresdefault.jpg
  - Source: https://smyte.com/software/nayax-core-management-suite/
- **WinTeam - Smyte**
  - Image: https://smyte.com/wp-content/uploads/2025/04/WinTeam.jpg
  - Source: https://smyte.com/software/winteam/
- **Architechtures - Smyte**
  - Image: https://i.ytimg.com/vi/k5xTYA7J4jY/maxresdefault.jpg
  - Source: https://smyte.com/software/architechtures/
- **Salon 360 - Smyte**
  - Image: https://smyte.com/wp-content/uploads/2025/04/Salon-360-1-1.jpg
  - Source: https://smyte.com/software/salon-360/
- **Corvus Link - Smyte**
  - Image: https://smyte.com/wp-content/uploads/2025/04/Corvus-Link.jpg
  - Source: https://smyte.com/software/corvus-link/

## Working with these fonts

Not found on Google Fonts?

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

## Machine-Readable Profile

```json
{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Inter",
      "role": "body"
    },
    {
      "family": "Poppins",
      "role": "heading"
    },
    {
      "family": "Roboto",
      "role": "body"
    },
    {
      "family": "DM Sans",
      "role": "body"
    },
    {
      "family": "Quicksand",
      "role": "unknown"
    }
  ],
  "colors": {
    "primary": "#FF4A32",
    "secondary": "#0B8BA6",
    "accent": "#FE5C0F",
    "background": "#FFFFFF",
    "textPrimary": "#002B4A",
    "link": "#002B4A"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Inter",
      "heading": "Poppins"
    },
    "fontStacks": {
      "heading": [
        "Poppins",
        "arial"
      ],
      "body": [
        "Poppins",
        "arial"
      ],
      "paragraph": [
        "Roboto",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "15px",
      "h2": "48px",
      "body": "20px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "4px"
  },
  "components": {
    "input": {
      "background": "transparent",
      "textColor": "#ADADAD",
      "borderColor": null,
      "borderRadius": "0px",
      "borderRadiusCorners": {
        "topLeft": "0px",
        "topRight": "0px",
        "bottomRight": "0px",
        "bottomLeft": "0px"
      },
      "shadow": "none"
    },
    "buttonPrimary": {
      "background": "#FE5C0F",
      "textColor": "#FFFFFF",
      "borderRadius": "10px",
      "borderRadiusCorners": {
        "topLeft": "10px",
        "topRight": "10px",
        "bottomRight": "10px",
        "bottomLeft": "10px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#002B4A",
      "textColor": "#FFFFFF",
      "borderRadius": "10px",
      "borderRadiusCorners": {
        "topLeft": "10px",
        "topRight": "10px",
        "bottomRight": "10px",
        "bottomLeft": "10px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://smyte.com/wp-content/uploads/2024/04/294d80cb-f304-426f-8b38-af6a3617b676-1.png",
    "favicon": null,
    "ogImage": "https://smyte.com/wp-content/themes/rehub-theme/images/default/blank.gif",
    "logoHref": "https://smyte.com",
    "logoAlt": "Smyte"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 11,
    "reasoning": "Selected #11 because it matches the brand name 'Smyte', is positioned at the top, and links to the homepage, indicating it is the main logo.",
    "confidence": 0.85,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 4,
      "text": "Lorem ipsum",
      "reasoning": "Button #4 has a vibrant orange background (#FE5C0F), which stands out as a primary call-to-action color. It is distinct from the other buttons and likely intended to draw attention."
    },
    "secondary": {
      "index": 0,
      "text": "Join Now",
      "reasoning": "Button #0 has a different color group (#002B4A) and features action-oriented text ('Join Now'), making it a suitable secondary option."
    },
    "confidence": 0.9
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "tech-savvy professionals"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.9,
    "colors": 0.95,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 11,
        "selectedLogoReasoning": "Selected #11 because it matches the brand name 'Smyte', is positioned at the top, and links to the homepage, indicating it is the main logo.",
        "confidence": 0.85
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}
```